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LL Cool J and CBS released “NCIS: No Crew is Superior” yesterday to support LL’s role in the television series NCIS: Los Angeles. The track was produced by C. “Tricky” Stewart and recorded for LL’s new Boomdizzle record label. The track will be used in upcoming on-air television and radio promotional campaigns for NCIS. Also, a video will be released for “No Crew” next week featuring LL in the studio and on the set of NCIS: Los Angeles. The series premieres Tuesday, September 22 at 9 p.m. on CBS.

This year’s City to the Sand 100 Mile Run will hold a deeper meaning for rap pioneer DMC. The Run DMC member will be among 100 cyclists riding in the event as he participates on behalf of his nonprofit Felix Organization/Adoptees For Children. The organization, co-founded by DMC and Hollywood casting director Sheila Jaffe, is dedicated towards providing what it describes as “enriching opportunities and experiences to children growing up without parents.” For the charitable ride, DMC will peddle 100 miles on a bike from New York City to The Hamptons. The City To the Sand 100 Mile Ride will kick off at 7:30 AM EST on Saturday (Sept. 12), rain or shine, north at 1st Avenue. “It’s the kind of personal, community-based connectivity I’ve spent the past few years of my life trying to enlarge out there,” DMC expressed in a statement. “It’s going to be a blast!” Tax-deductible contributions can be made via check or money order and sent to: 100mileman/DMC 230 Park Avenue, NYC, NY 10169

Dame Dash’s ex-wife and former Rocawear designer Rachel Roy recently launched a new Rachel Rachel Roy line in a number of Macy’s , specially in South Florida malls. Roy’s new label features a number of footwear, jewelry, leggings and handbag items. The new young contemporary label includes contemporary sportswear, footwear, jewelry, leggings and handbags. Prices range from $59 – $229. “The girl wearing Rachel Rachel Roy is a bit faster in her fashion sense – she is very in tune with the latest music and artists that are relevant to her life,” said Roy who worked on the line for over a year.