Well folks it appears that
the G.O.O.D. Music family is cooking up another bad creation, but no
worries this artist seems destined to find rapping longevity. You may
not have heard of him yet, but you can certainly bet youll soon be
acquainted with this southern lyrical gent. Im impeccable, they
put me on a pedestal and if you bite me its good for you like a vegetable.
If you happened to catch the BET Hip Hop Awards than you know Im
referring the little guy with a big mouth of rhymes CyHi The Prynce.
CyHi is about to be the next
rap artist to rise like a soufflé. Did I mention that he has three
major record deals currently on his plate? Who else is making moves
like that? Yes Konvict Muzik, Def Jam, and G.O.O.D. Music are all hailing
the rapper to be praised by the fans of this culture. Listening to his
latest mixtape Royal Flush will answer your every whim about this
dude, and have your ears fixated on his word play and delivery. The
26 year old Atlanta native recently did his first mega show with Kanye
in the same city that once booed him to no end. Now if that doesnt
inspire you what will? CyHi talks to AllHipHop.com about why his flow
is better than yours.
start with the name. Why CyHi The Prynce?
CyHi The Prynce: Everybody
was calling me CyHi due to another reason [laughter] but I started calling
myself that because my name is Cydel so I took the Cy from my name and
took the Hi from Highness.
AllHipHop.com: Im told that you werent even allowed to listen to rap music as a child so how did you discover Hip-Hop?
CyHi The Prynce: Now dont get me wrong I heard Hip-Hop when I went out to the clubs, but I wasnt allowed to buy any albums or listen to it in the house. I actually discovered Hip-Hop from a young man that was in my 8th
grade class. I also use to write poetry. I use to write little poems
for the girls to try and make them smile, and my partner was like youre
really talented with the poems, let me show you how to rap. I started
practicing and writing raps, and it became a hobby that started to get
me noticed so I began to take it serious.
AllHipHop.com: So youve been in the music industry for a while now you started with a group and landed a deal with Def Jam. Obviously, youre not with the group so tell me a little bit about what happened there?
CyHi The Prynce: It
wasnt nothing bad, but you have to consider that during the rough
economic times that it was hard to buy 5 guys a plane ticket, hotel
rooms, food, wardrobe, etc continuously. Another thing, it was
hard for me to expand on the songs and concepts that I would come up
with because I would always have to run it by the group first and make
sure that everybody agreed. I couldnt really collaborate the way
I wanted too within the group. It wasnt about my idea it had
to be about the group idea and I had certain ideas that I just had to
Now I know you were able to network and establish certain relationships
in the industry to helped push your career forward. Tell me how your
ability to network increased your business sense out here?
CyHi The Prynce: Its
crazy cause back in the day I didnt really have any money, and I
use to run into a lot of people in the industry who would invite me
out so I would just ride with them. My friends would be like man
Im not about to be riding around with no dude and I dont have
no money so hes got to pay for everything. I had a different outlook.
I didnt have any pride because I just wanted to make something pop
off. I was able to make some key relationships and keep those relationships
in good standing. These people saw something in me too so it was
Kanye West and CyHi The Prynce: “So Appalled” Live in Brooklyn
me how the mixtape game has benefited you best
CyHi The Prynce: Well
my situation is crazy because I didnt get signed the traditional
way that most artist get signed nowadays. I didnt have a big
street buzz, I didnt have no song on the radio, and I didnt have
a dance to go with my song. All I could do was rap and everybody
knew that I could rap, but Atlanta isnt known for the dudes who just
rap. It was hard for me to penetrate the game with the style of
music that I had so I just kept stacking my music up. I realized that
I couldnt just keep sitting on all this music and had to do something.
I was signed to a label, but sometimes the label wants to see you make
a move first. I didnt exactly have the means to make a move first
so I started to put out music and then I got in touch with Greg Street
who really did a lot for my career. He guided me in certain ways
and became my mentor which helped me to make the right decisions.
I put out both mixtapes and they sounded like an album. These were the
songs that I wanted Def Jam to put out, but I couldnt get them to
get behind it so I had to do it myself. Thats all me and my marketing
plan now imagine if Def Jam would have used the Royal Flush marketing
plan that I created on a much larger scale that would have been huge.
But on my mixtape every song was a real concept that played out instead
of just a bunch of songs thrown in together.
AllHipHop.com: Now youre
signed to Def Jam, Konvict, and G.O.O.D. Music tell me how one rapper
ends up with essentially 3 deals?
CyHi The Prynce: I was
already with Def Jam. Well the thing of it is I was signed to Akon,
but Akon is so huge that hes beyond my genre of music so I had to
work something out to bring my music to the surface as well. What I
ended up doing was working out a deal with his brother Boo and we worked
it out from there. Than when Kanye came into the fold it made
my music unstoppable.
AllHipHop.com: You begin
Royal Flush with a segment from one of the most powerful speeches known
to man by Dr. Martin Luther King Jr. What type of overall statement
were you trying to make and hoping to evoke with the track Ring Bellz?
Click here for part 2 of “CyHi The Prynce: G.O.O.D. Music’s Second Coming”