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(AllHipHop News) Devyne Stephens, CEO of Upfront Megatainment, a management and artist development powerhouse, is hosting his 4^th annual holiday gala, “This Christmas.”

The event is one of the most-anticipated and star-studded holiday galas to take place in Atlanta every year, with attendees including Kelly Rowland, Usher, Keri Hilson, and Atlanta Mayor Kasim Reed.

A noted philanthropist and entertainment mogul, Stephens has dedicated the last two years to raising funds for his foundation, Devyne Intervention, which inspires and supports the positive development of youth through the power of music.

Stephens states, “After seeing, firsthand, the impact that music artists have on today’s youth, I knew creating music-focused programs was the best way for me to give back. Our programs support artistic initiatives that build self-esteem and confidence and develop skills that can be used in education, the community or the workplace.”

Stephens continues, “The annual holiday gala and fundraiser is one of the most important fundraiser efforts our foundation continues to host. Money raised this year will go towards music and art programs we have planned for 2012.”

This year, the annual gala will honor influential figures that have made a huge impact in the areas of entertainment, sports, and media. Honorees include Grammy award-winning, multi-platinum producer, Polow Da Don; Vice President of Writer and Publisher Relations in Atlanta division of BMI, Catherin Brewton; basketball legend, Julius “Dr. J” Erving; and national news anchor, Monica Pearson.

This Christmas Holiday Gala takes place tonight (December 22) at Atlanta’s prestigious Woodruff Arts Center. Proceeds will benefit Devyne Intervention.