Run-DMC

Jam Master Jay Honored With Back-To-School Event

(AllHipHop News) The legacy of pioneering DJ Jam Master Jay will be celebrated tomorrow (August 15th), during a back-to-school event hosted by good friend Eric “Shake” James.

The event will take place at James’ Three Stripes Barber & Beauty barber shop, which is located in Milwaukee, Wisconsin.

Run-DMC group member Darryl “DMC” McDaniels, as well as Mayor Barrett and Alderman Willie Wade are confirmed to attend the event, to honor the slain DJ, who was gunned down in his Hollis, Queens, studio on October 30, 2002.

“We still miss him terribly,” Shake told AllHipHop.com. “We keep it positive and try to live our lives the way he lived his- by helping others. With this event we work to do something good for my community in Jay’s name. Last year was our first event. We were able to distribute 50 free book bags to kids. This year we’ll be giving out 100 book bags, 100 Adidas sneakers, Adidas socks and Adidas snap backs. The book bags will be filled with school supplies, pencils papers, folders, crayons, rulers, glue and calculators.”

During the event, DMC will sign autographs and also giveaway back-to-school supplies, free, limited-edition Adidas/Jam Master Jay T-shirts, free haircuts and more.

“Adidas has been a big supporter. With the Adidas Unite All Originals campaign, they let me design a limited edition Jam Master Jay Back 2 School tee that we will also give out at the event,” Shake said. “My shop will also be giving the kids free haircuts. It will be a fun community event.”

Now in its second year, Shake aims to expand the scope of next year’s event, with plans for a free concert next year.

The JMJ event takes place August 15th, from 12-4pm at Three Stripes Barber & Beauty, located at 1935 West Hampton in Milwaukee.

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