(AllHipHop News) Soul singer Dwele and the Making It Happen Foundation are launching a new text-to-give fundraiser that will benefit music and arts education programs around the country and particularly Dwele’s hometown of Detroit.
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The “Drive the Future” campaign is part of the HEROES (Helping Everyone Reach Opportunities and Elevated Sustainability) initiative. Supporters can text “DRIVETHEFUTURE” to 41444 to donate to the campaign. They will also receive a download of Dwele’s single “Drive the Future.”
“I always look for platforms to help introduce young people to music and technology in ways they can understand and use. I am very proud of the work the Making It Happen Foundation is doing, and am honored to partner with them,” says Dwele. “I love the song – it is basically saying, control your future, be a mover and a shaker. The saying goes – there are those who make things happen, and those who wonder what happened. So, we’re telling young people – and everybody – be a driver, not a passenger, in your own future.”
Dwele will be participating in a case study documentary sponsored by T-Mobile as well. The film will follow the Grammy nominated performer as he works with students who are a part of the Music Technology Innovation (MTI) program at Detroit’s Early College of Excellence High School. Dwele will teach students how to remix their own version of the song “Drive the Future” using iPad minis, music production apps, and T-Mobile’s 4G connection services.
“By partnering with schools and non-traditional community leaders such as Dwele, we can engage youth and give them exposure to skill sets that incorporate technology,” says Chetrice Gillon, President of Making It Happen Foundation. ”Dwele is the perfect ambassador for this program because he is a product of the Detroit Public School System and has always been active in drive students to the next level by providing exposure to industry skill sets in a class room setting utilizing current technology tools.”
Listen to Dwele’s “Drive The Future” single below.