(AllHipHop News) Curtis “50 Cent” Jackson has launched the limited-edition FRIGO Crown capsule collection by RevolutionWear.
The rapper/entrepreneur was inspired by the idea of the hierarchy of living when designing the “crown” element for his new luxury underwear.
“We have created the ultimate luxury for men with FRIGO Crown, which is exactly what I envisioned when I set out to design my collection,” says 50.
The patented signature FRIGO Zone in the undergarments provide support and adjusts to give a customized fit.
FRIGO Crown also includes various T-Shirt styles made from enhanced performance fabrics.
The limited-edition items from the line retail for $150 for the t-shirt and $150 for the boxer briefs.
“Jackson has been a dream partner for FRIGO and we were honored to have him create FRIGO Crown,” adds RevolutionWear, Inc. Founder & CEO, Mathias Ingvarsson. “He was involved every step of the way designing this line and knew exactly what he wanted the collection to embody. His attention to detail and creative process are unrivaled. This line is the best of the best.”
50 Cent, NBA star Carmelo Anthony, and record producer Timothy “Timbaland” Mosley purchased a stake in the FRIGO brand in 2014.
FRIGO Crown will be available exclusively at Neiman Marcus and IWearFrigo.com.