Maino’s rep on those Brooklyn streets is thorough. But while it may garner him a certain level of credibility (he speaks on that below), it doesn’t have anything to do with making hit records. A few years back on the strength of “Rumors,” a brash, industry gossip smackdown of a song, Maino caught a deal with Universal Records that only managed to make his buzz stall out.
Now riding with Atlantic Records and his “Hi-Hater” single—and now the prerequisite remix with Swizz Beatz, T.I., Jadakiss, Plies & Fabolous—being a certified smash, it’s looking like Maino’s musical output may soon match and eclipse his block infamy. All good for Maino since establishing a legal legacy for his peeps is one of his stated goals. His debut album,
If Tomorrow Comes…, drops September 23 but despite the title, his future is looking bright. Say hello.
AllHipHop.com: You served ten years in prison, when did you go in?
Maino: The early nineties, ‘93
AllHipHop.com: That said you weren’t out when say Biggie and Lil Kim first got real popular. Being on the inside how was that for you?
Maino: S**t, any cage is hard. But I grew up there and I made the best of the situation.
AllHipHop.com: You’ve mentioned many times that you got started rhyming inside, about what year was that?
Maino: Oh man, I started after B.I.G. came out, I’ll say about ‘95 or ‘96, around that time.
AllHipHop.com: And before that you never really thought about it?
Maino: Not at all.
AllHipHop.com: Is there anything you did growing up that might have hinted to that ability?
Maino: No just an being an avid fan. I grew up listening to the greats, like any other kid in the street, no different. I listened to Hip-Hop, that was mainly what I did. I’m from the ghetto and Hip-Hop, that was a part of my life. But I never wanted to be a rapper, I never aspired to be one and never thought about being one. I never thought I would write rhymes, I never thought I would do any of that until I went to jail.
“Kay Slay was the first person to really put me on the radio, put me on his mixtape and I went from there. I was aggressive about it, I just wanted to meet the DJ’s. I didn’t want to get out and try to shop a demo. I was trying to get my music directly to the street.”
AllHipHop.com: At that time when you realized you had that talent, was there a certain point when you thought, “you know what, I could really do this?”
Maino: Yes, because that was just my hustler’s instinct kicking in. I figured like I grew up hustling, I grew up in the streets, I figured maybe I could use rap to be an addition to what I was doing in the streets…I could give it run. I’m about money, let’s see if I could make it work, to see if I could grab opportunity and get out there on the streets and put my best foot forward and make it possible. I didn’t know if it was going to work but I said, “I might as well try, what could I lose?” But if it don’t work I can always fall back on the street anyway.
AllHipHop.com: So when you got out in ‘03, what was the first thing you did?
Maino I jumped right into the mixtape circuit. I met Kay Slay he was the first person to really put me on the radio, put me on his mixtape and I went from there. I was aggressive about it, I just wanted to meet the DJ’s. I didn’t want to get out and try to shop a demo, that is not what I was trying to do. I was trying to get my music directly to the street.
Before I even got out of prison because I’m such a strategist that my thoughts were premeditated before I got out. I had formulated, I had people out in the streets so my man’s was in a position to help me. So by the time I got out all we had to do was go see the lawyer, incorporate the paperwork and the name—register the name Hustle Hard Entertainment—and we were on our way.
AllHipHop.com: You doing well on the street mixtapes, is that how you managed to be a ghostwriter on Lil’ Kim’s album?
Maino: Who ever said I was a ghostwriter, who said that? I never said that.
AllHipHop.com: You didn’t say that, but it’s just the word…
Maino: Oh, it’s just speculating. Well, I am not going to run with that. I have never supported that idea of me being a ghostwriter for anybody. People are going to speculate because that is just the business. People are going to speculate that Kim don’t write her rhymes. That don’t have nothing to do with me though.
AllHipHop.com: Your song “Rumors” was popping off and you signed to Universal, it seemed liked things stalled, though.
Maino: Well, we live and learn. At that point, I don’t think they understood where to go with me, as far as me being a New York artist. I don’t think I was ready either honestly. I don’t really think I was ready as I am today. Right now I’m 100 percent sure, I’m ready, I’m on deck. So, it was cool for both of us because I was able to get some on the job training. It was a learning experience, sort of like college. Now I’m really in the work force.
Maino "Rumors"