It’s
like part of the ‘book of success’- once you blow up,
you have to start a clothing line. And Nelly
is going step by step. The multi-platinum rapper is launching
his own clothing line, Vokal, and plans are set to have
them in stores by the holiday season.
"VOKAL
means ‘speak for yourself’ and this clothing speaks for
itself," Nelly said. "VOKAL may be a Nelly thing,
a St. Louis thing, but it has global appeal. We plan to
make this line a worldwide success. VOKAL will set the
hottest trends for young menswear. My line is going to
take a creative and different approach to casual urban
clothing."
For jeans
the prices will range from $60 and up, and T-shirts $24
and up. The clothing line will mostly target men between
the ages of 13 to 30, and will be available in major retail
stores as well as specialty shops.
