Bobbito Garcia, Fabolous, LaLa and others have signed on with New Era Cap Company to design their own limited edition celebrity baseball hats.Garcia’s 59FIFTY design, will hit stores this Thursday (March 25), with a custom design inspired by his Bounce Magazine logo.The new era cap also matches his soon-to-be released ‘Bounce Magazine’ sneaker, which he designed for German brand K1X, due out this spring.”Naturally when New Era approached me about designing a hat for them, I wanted to incorporate a project that was personal to me – thus the Bounce logo – but one that was also authentically inspired by athletics,” Bobbito said. “Having grown up in New York, I was always aware of how I dressed on the playing field. If I felt good about myself as an individual, then I was more likely to play well. I no longer play baseball, so wearing a cap now for me is about fashion, but also about remembering my childhood passion.”The Bobbito-design will be available exclusively at boutiques: Classic Kicks and Premium Goods (New York); Lark (Chicago); Huf and True (San
Francisco); Union (Los Angeles); Vice (Toronto); and Philip (London). New Era will also sell the Bounce cap at www.59FIFTY@50.com.LaLa and Fabolous’ custom designs are slated to hit stores in the Spring and other designs will come from U.K.’s Dizzee Rascal and DJ Green Lantern.A Portion of the proceeds for the sale each hat goes to the charity of the guest designer’s choice.
