(AllHipHop News) Ja Rule is adding a new business venture. The Queens native is now the Creative Head of Magnises. The company is marketing credit cards for Millennials.

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“It’s a very unique situation. Whenever you can marry the affluent with the less fortunate you get the birth child which is called Hip Hop,” Ja told Fox Business. “This is a credit card, but when you marry those two worlds together you get something special.”

The “Holla Holla” rapper has also written a book and appeared in films. Ja’s is still working on new music as well. Magnises credit cards are now available in New York City and set to launch Washington DC.