Behind The Boards: Nicki Minaj Brought A New Sound Out Of Producer J. Reid

Producer J. Reid says Nicki Minaj pulled him to a new level of production.

(AllHipHop Features) Prior to the release of Nicki Minaj's 'Queen' album, fans eagerly anticipated the project's release while simultaneously wondering if the Head Barb would return with a vengeance.

Thanks to rising Atlanta producer J. Reid, Nicki was able to deliver some pretty solid records with slappin' production such as "Chun-Li" and "Barbie Tingz".

While J. Reid's resume received a one-of-a-kind boost from Nicki, his resume already featured production for artists such as Rick Ross, Lil Boosie,Lloyd, Moneybagg Yo, and a few others.

J. Reid sat with AllHipHop to discuss how this unique collaboration between himself and Nicki Minaj came about!

AllHipHop: How did the collaboration with you and Nicki Minaj come about?

J. Reid: Well my good friend Brinx Billions hooked me up with Nicki in December, and he gave me an in-person meeting with her..... and it was just magic from that point.

AllHipHop: What was it like being in the studio with her? What's her recording process like?

J. Reid: She's very serious. She's very on top of everything as far as the studio goes. Every single beat, she had a vision first. She pretty much gave me her vision for what she wanted and what she wanted to do for her project. I wanted to give her what she wanted. Everything in the studio is all business with her, and that's the kind of artists I always wanted to work with.

AllHipHop: How fast was the recording process?

J. Reid: I wasn't there for the full recording process so I wouldn't know totally, but initially with the "Chun-Li" song and the "Barbie Tingz" song, she went in the booth and did some reference freestyles. She just went in the booth and tried some new stuff, and let it go, and came up with her melodies. I'd leave and go to another studio, and come back and the song would be nearly finished.

AllHipHop: Did Nicki pull anything out of you as a producer that you hadn't seen in your previous production?

J. Reid: Yes because that's a different caliber of an artist. She gave me a lot of advice about changing my beats up with not leaving them too simple. It paid off because every song that I have with her is a smash. Like with the "Ganja Burns" she gave me some inspiration because I made that after I found out I was going to meet her. Just knowing that these kind of people are receptive to my sound, it just made it that much bigger because she gave me that good advice about always keeping your sound new and fresh. She just wanted some high quality production.

AllHipHop: Who are you currently working with?

J.Reid: YFN Lucci and Bloody Jay. We are about to take it from there. They have a song that's going crazy.

AllHipHop: Who are your "Top 5" rappers dead or alive?

J. Reid: Nicki Minaj, Andre 3000, Jay-Z, T.I., and Pimp C.

AllHipHop: What's your favorite era of Hip Hop?

J. Reid: The "Lean Wit It Rock Wit" era and when the trap music was just coming out with the Jeezy and the Guccis. Another era was when the Migos came out. I enjoy this era as well because you never know what's going to come out.

AllHipHop: Who were some of your influences coming up as far as production?

J. Reid: Pharrell; he's incredible. He was producing for everyone and made a major difference with their career and gave them hit records like with Snoop and "Beautiful" and Jay-Z with "Excuse Me Miss". Also Shawty Redd. People don't acknowledge him a lot, but he used to be Jeezy's producer and the sound they created changed the sound of the trap music.

AllHipHop: What other endeavors are you tapping into?

J. Reid: Right now I have an artist that I'm working with named Bahja Rodriquez. I just did the 'Take 3' project with her. I'm also about to release a compilation with me producing the whole project. I have a whole lot of exclusive artists and exclusive songs, like a Lil Jon, DJ Khaled kind of vibe. I definitely have some stuff coming. It's going to be crazy. Nicki gave me the platform, and now I think it's my job to continue doing what I always wanted to do. She reached her hand out and really pulled me to a different level for production. I have merch dropping this week, Hoodies will be available with my logo. I give shirts and hoodies to the homeless as well with drives.

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