South Carolina's MSC Jay is changing the game in his home state as the young athlete turned rapper reps the small island town of St. Helena Island. The island is the cultural hub of the Gullah/Geechie people, a distinctive culture that began to emerge after enslaved West Africans who were forcibly brought to the region.
MSC Jay's sound is unique blending his country roots with the local Geechie culture, creating a whole new new sub-genre of rap that he calls "country geechie culture." "Mah Dawg" is first single and tells a story of life on St. Helena Island's back roads. His debut project, Geechie Gospel, drops January 5th and features the Dirt Road Diaries accompanying documentary