Reverend Al Sharpton and his National Action Network will hold a 20-city tour to protest the word "ho" in popular culture.
The tour kicks off in major cities in the United States on August 7 and will feature 100 women in each market, protesting the word, as well.
"First of all, the ones that are being attacked are Black people," Sharpton told AllHipHop.com in a previous interview. "We are being called n***ers and women, who they call ho's and b****es....we're reacting to an attack....they exploit our pain, they're not expressing our pain."
In May, Sharpton led a protest "Decency In Hip-Hop" march and rally, calling for standards within Hip-Hop music.
During the rally, Sharpton called for similar bans on the "n word" and the word b***h.
The 20-city tour is aimed at media entities who use the profane words over the airwaves, while advancing the equality and civil rights of African-Americans.