(AllHipHop News) Critically acclaimed performer Anderson .Paak is continuing his breakout year by teaming with the TNT network.
The R&B singer's single “Come Down” is featured in an ad for Turner Sports' NBA Tip-Off Campaign.
"Come Down" will also serve as the musical backdrop for TNT’s coverage to start the NBA season, and Paak introduces the “Endless Possibilities” theme behind the NBA On TNT coverage this year.
The campaign will run across TNT, NBA TV, NBA.com and @NBAonTNT social channels.
A thirty-second TV version of the commercial will debut October 22 during CBS’s college football coverage and Sunday during CBS’s NFL coverage.
TNT tips off its broadcast of the NBA season with a doubleheader on October 25.
The defending NBA Champion Cleveland Cavaliers are set to host the New York Knicks at 8 pm ET.
That game will be followed by the Golden State Warriors playing the San Antonio Spurs at 10:30 p.m.
Pre-game coverage starts at 6 pm with the airing of the Cavaliers championship ring ceremony.