CJ Wallace Announces "Frank White" Cannabis Brand In Honor Of His Father Biggie
Yohance Kyles (@HUEYmixwitRILEY)
(AllHipHop News) Before being killed on March 9, 1997, Christopher "The Notorious B.I.G." Wallace often referred to himself as Frank White, a character from the 1990 movie King of New York. Biggie's son, CJ Wallace, is continuing that legacy by honoring the late rap legend with a strain of marijuana under the same name.
Wallace wrote on Instagram:
Today @comethinkbig welcomes its first brand to the family, #FrankWhite94. Frank White is here to usher in an era where cannabis is recognized not as contraband but as a catalyst for creativity. Our limited-edition cannabis inspired products are designed to connect you with the artist—and the flow—that already lives inside of you. Go to comethinkbig.com/frankwhite to learn more! 🖤 #ThinkBIG
The Frank White Creative Blend is a collaboration between Think BIG and Lowell Smokes. Made with "sun-grown California cannabis" from Lowell Farm, the 1/8th pack includes seven pre-rolls of Orange Sherbet, Banjo, and Rattlesnake Sour Diesel. A portion of the proceeds from Frank White Creative Blend sales will benefit the William James Association's Prison Arts Project.
"I've always been inspired by my dad and his alter-ego, by the ghostly figure of Frank White. I've always wanted to play with that, and this was my chance to do it," explained CJ in an interview with Esquire.
The 22-year-old businessman added, "[I've got] so many different people in my head that I really want to work with. Just figuring out what's the right way. Puff is on the list, of course, Jay is on the list. But you know, we want to make sure it's done right. So, you know, we've got some great ideas coming."
The Notorious B.I.G. released his debut studio album, Ready to Die, in 1994. The project is widely considered a Hip Hop classic. 1997's double LP, Life After Death, arrived sixteen days after Biggie was murdered.