Damon Dash Sponsors 'Kingdome Basketball Tournament', Giving Away Free Sneakers

Mogul Damon Dash

and Pro-Keds will launch "Pro-Keds Day" on July 1 as part of a celebrity

basketball tournament taking place during New York’s Kingdome Basketball


The ten-week basketball

competition which is in it's third week, features top talent from high school,

college and the NBA. For the third year, Dash and Pro-Keds are title sponsors

of the tournament..

Teams such as P.

Diddy's Fat Joe’s “Terror Squad” Cam’ron and Jim Jones’

“Diplomats” and The Ruff Ryders are vying for the coveted championship.

On July 1, Dash

and Pro-Keds will hand out new limited edition "Kingdome" Pro-Keds,

a brand worn by iconic basketball figures such as Kareem Abdul-Jabbar, "Pistol"

Pete Maravich and others.

NBA stars expected

to attend include Ron Artest and Francisco Garcia of the Sacramento Kings, Rafer

Alston of the Houston Rockets, Sebastian Telfair of of the Portland Trailblazers

and others.

The Kingdome Basketball

Tournament is taking place at the Martin Luther King Jr. Towers at 115th Street

and Lenox Avenue in Harlem.

Dash and Pro-Keds

will hand out the free sneakers Saturday, July 1st starting at 5 PM.