Former NBA Player Launches New Label

Former NBA hoopster, James “Hollywood

Robinson has launched a new label, Da Dirty South Records. The native Mississippian

keeps it true to his roots, naming the label for his home region, while basing

the operation in Los Angeles. Robinson currently oversees the label from Russia,

where he is playing B-ball.

The label’s first signing, Don Dada demonstrates will release his debut,

My Life, My Pain on Da Dirty South/ Bungalo/ Universal this summer. “Hustler,”

is the LP’s lead single, currently being serviced to radio.

“Fans who know my style, know I play to

win,” cites Robinson. “It’s going to be no different with this

music game. Don Dada is bringing the heat. As an artist, he’s got MVP skills.

With Da Dirty South Records we plan to elevate the game.”