Ice T Helps Launch New Online Label


T was at the New York

Music and Internet Expo, helping launch another online record

label, Ice serves on the advisory board of the

latest online label. The site allows musicians to market, promote

and sell their music online. is the latest division

created by SMI and is designed to complement SMI's other music

holdings, and SpinRecords Publishing Company Inc.

Unlike, which accepts only premiere musicians and bands

on its site, will be available for developing and

hobbyist musicians to take advantage of online distribution of

their music and to create a Web presence. Those bands that sell

enough CDs or downloadable singles will have the opportunity to


" is SMI's first example of the implementation

of their proprietary media delivery technology outside of,"

said SMI's president and CEO, Wayne Irving. "The launching

of shows SMI's ability to create, build, and deploy

a robust online vertical community in a short period of time.

It is these abilities that give SMI the power to compete against

much larger integrated solutions providers for a fraction of the

cost and a fraction of the time."