Kanye West Is Fighting Executives At Adidas To Take Over A Key Position

The rap star reveals he is trying to have more say on the corporate side at the footwear giant.

(AllHipHop News) Kanye West has his sights set on becoming creative director at sportswear company Adidas.

The rapper has been working with brand bosses for almost six years and believes the top job should already be his, thanks to the success of his Yeezy shoes and other items he has brought to the table.

In a new interview with Interview magazine, Kanye reveals he has been "fighting" for the creative designer title at Adidas for some time.

"It's interesting to me when you get these situations, because, like, I’ve been fighting and struggling and arguing and talking and having conversation after conversation about being the creative director of Adidas," he tells Oliver. "It’s just f##king obvious, right?"

West became a true Adidas darling when his first Yeezy shoe dropped in February, 2015.

Comments
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JDD
JDD

The money he's brought them, and the way he has changed how they design their shoes over the years should be enough. But they still white LOL. And he still Kanye. My man has made them over a billion dollars in a few short years. That's not enough? It's crazy.

Dope0110
Dope0110

He is a celebrity who endorses products, he IS NOT a business man or even a creative designer (we all saw his clothing line). So no, he does not deserve that position just because his rap fame made those sneakers sell.