Ludacris, Fat Joe, Karl Kani, Others Scoop Awards For Minority Businesses

Ludacris was named

Artist of the Year at the 9th Annual Multi-Cultural Prism Awards (MPA) on December

17th, which took place at The Henry Fonda Theater on December 17th.

The annual awards

ceremony is presented by Minorities in Business, a multi-cultural business that

addresses America's small business sector.

Ludacris was named

Hip Hop Artist of the year for his positive entrepreneurial blueprint and was

one of a very prestigious list of honorees.

Chuck D. accepted

the Hip-Hop Legend Award, while Kevin Black, V.P. of

Marketing/Promotions for Interscope/Geffen, was honored with the Urban

Hitmaker award.

Black has coordinated

the promotional campaigns of Eminem, Eve, 50 Cent, Limp Bizkit, Dr. Dre, Truth

Hurts, The Lox and others.

Honorees also included

Fat Joe (Latin Hip-Hop Artist of the Year), Ronald and Bryan “Baby”

Williams of Cash Money Records (Entrepreneurial Spirit Award), Lisa Ling (MIB

Media Award) and Karl Kani (Urban Fashion Pioneer Award).

This year’s

MPA’s displayed the community and social commitment of the artists themselves.

According to MIB,

the Hip-Hop audience represents approximately 100 million consumers and $300

billion in buying-power.