(AllHipHop News) Bundled album sales became a big topic in Hip Hop this summer after the battle for #1 between Travis Scott and Nicki Minaj took over the culture. However, giving away an album with ticket purchases has been a marketing tactic for years.
As far back as 2013, BitTorrent helped revolutionize providing music projects bundled with merchandise, videos, visual art, and other materials. Now the practice is used regularly by artists in order to provide their fans with bonus paraphernalia and elevate sales.
Meek Mill is offering supporters the chance to buy his next studio LP with Puma merch, a free trial Tidal subscription, a poster, and more. He tweeted, "Buy anything from shop.meekmill.com and get a digital copy of my upcoming album bundled with the item!!!!"
The currently untitled project will be the fourth studio album in the Philadelphia rapper's discography. Previously, Wins & Losses dropped in 2017 and went on to earn Gold status.
Check out some of Meek Mill's album bundle items below.