The Recording Industry
Association of America (RIAA), along with Cellular Telecommunications &
Internet Association (CTIA) and Billboard will announce a new Gold and
Platinum Award, recognizing sales of mobile ring tones.
The event will
take place on June 14 at the Time Warner Center in New York, at which point
128 different racks will be certified.
Bow Wow, Bubba Sparxx, Mario and Dem Franchise Boyz, who have sold more than
2.5 million ring tones, are a few of the artists slated to attend the event.
The RIAA represents
the entire recording industry in the United States. Its members consist of a
large number of private corporate entities, such as record labels and distributors,
who create and distribute about 90% of recorded music sold in the US.