(AllHipHop News) Manhattan based live music landmark S.O.B.s’ (Sounds of Brazil) will celebrate its 30th year of existence this March in Austin, Texas, at the South by Southwest music festival.
S.O.B.s has partnered with AllHipHop.com, Noizy Cricket!!, International Creative Management (ICM), and OGPR Marketing & Public Relations to present a number of rappers who will help celebrate S.O.B.'s three decades in business.
Hip-Hop supergroup Slaughterhouse will headline the event, while Machine Gun Kelly and 2 Chainz will also celebrate S.O.B.'s.
Other acts to hit the stage include Elle Varner, Nikki Jean, Maya Azuceña, Airplane Boys and Hoodie Allen.
“After 30 years of building S.O.B's into one of the elite music venues in NYC we are honored to finally be showcasing some of the best of Urban Music at SXSW.” adds owner, Larry Gold.
The goal of the concert is to recreate the many classic concerts that have taken place at S.O.B.'s. since the venue opened in 1982.
“We could have provided an entire month’s worth of concerts with all of the talent that has stepped on to the S.O.B’s stage over the past thirty years.” added Noizy Cricket!! founder, Le’Roy Benros. “We’ve gathered some of the freshest talent out today who've put on legendary performances here in New York and brought them to SXSW for a night to remember!"
Rapper Anthm will warm up the crowd, YouHeardThatNew’s founder Low Key, will host the evening and 2DopeBoyz’s DJ Meka will be providing the musical backdrop in-between sets.
The event will take place on Wednesday, March 14th at 6th Street’s at the Malaia World Lounge.
Media is encouraged to attend this momentous occasion.
Attendance is free to all on a first come, first served basis with SXSW wristbands.
Select media will be given access to talent for interview purposes.