Spotify Takes Apple’s Spot With New Hip-Hop Festival In The U.K.

Spotify is getting some good headlines for launching a new festival after Apple’s demise.

(AllHipHop News) Earlier this week, news broke that Apple Music was killing off its 10-year-old music festival in London.

While Apple offers up no official reason for ending the annual Apple Music Festival at the Camden Roundhouse, Spotify is wasting no time grabbing headlines with their own new event.

Spotify is launching the “Who We Be” festival, named after popular playlist of the same name.

Popular U.S. rapper Cardi B will be featured on a bill that includes veteran rapper Dizzee Rascal, alongside Giggs, Bugzy Malone, J Hus, and Stefflon Don.

“Who We Be” will debut November 30 at London’s Alexandra Palace.

The news comes on the heels of Spotify’s success with their “RapCaviar Live” concert series in the United States, which is a six-city tour featuring a revolving cast of rappers, including Gucci Mane, Lil Uzi Vert, Playboi Carti, DJ Drama, and others.

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