(AllHipHop News) Hip-Hop producer Swizz Beatz eye for fashion cannot be denied.
Over the years, Swizz has collaborated with brands like Bally, Bacardi, and Reebok.
Swizz' penchant for design continues under his year-old partnership with the Zenith watches, which is owned by fashion house LVMH.
Swizz linked with the Swiss company and designed three new expensive looking watches.
In 2017, Swizz the CEO of Zenith announced their partnership with a swanky event in New York debuting the producer's Defy collection of watches.
During the event, Swizz revealed a five-piece limited edition run of his Defy Collection, which appears ready to be marketed to the public.
Take a look: