Violater Goes Hollywood

Michael

Ovitz, a serious big

willie in the Hollywood scene has recognized the significance

of Hip-Hop, and is taking his step into the rap music business.

His fledgling management/production company, Artists Management

Group, has formed an urban entertainment division to be headed

by Violator Management founder Chris Lighty and his longtime business

partner, Mona Scott. New York-based Violator's roster includes

Busta Rhymes, Missy Elliott, Mobb Deep, Q-Tip and Noreaga.

Violator's artists

have sold more than 10 million albums annually over the past five

years. ``Chris Lighty is a fantastic young executive with an equal

understanding of the street and the business,'' Ovitz said. ``I

was extremely impressed with the man himself and his expertise

in the area of urban music - particularly with regard to guerrilla

marketing.'' Continued Ovitz: ``I want to try to learn this whole

urban marketing situation. I see big crossover potential in films,

in sports and everything else.'' Ovitz, who co-founded Creative

Artists Agency and briefly served as president of Walt Disney

Co., formed AMG with talent manager Rick Yorn, and Yorn's sister-in-law,

Julie Silverman-Yorn.

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