Macklemore Says He Would Not Be As Successful If He Were Black

(AllHipHop News) Whenever a white rapper reaches a certain level of success inevitably the question of whether he would have had the same career path if he were black comes up. The hot white rapper of the moment, Macklemore, decided to tackle that question head on in a new cover story for Rolling Stone magazine.

[ALSO READ: Macklemore & Ryan Lewis’ ‘Thrift Shop’ Breaks Chart Record]

The “Thrift Store” performer told the publication:

If you’re going to be a white dude and do this sh*t, I think you have to take some level of accountability… You have to acknowledge where the art came from, where it is today, how you’re benefiting from it. At the very least, just bringing up those points and acknowledging that, yes, I understand my privilege, I understand how it works for me in society, and how it works for me in 2013 with the success that The Heist has had… We made a great album, but I do think we have benefited from being white and the media grabbing on to something. A song like “Thrift Shop” was safe enough for the kids. It was like, “This is music that my mom likes and that I can like as a teenager,” and even though I’m cussing my ass off in the song, the fact that I’m a white guy, parents feel safe. They let their six-year-olds listen to it. I mean it’s just…it’s different. And would that success have been the same if I would have been a black dude? I think the answer is no.

Macklemore has been releasing music independently since 2000, but it wasn’t until his joint album The Heist with Ryan Lewis was released in 2012 that the Seattle-based rapper started climbing the charts with his #1 hit singles “Thrift Shop” and “Can’t Hold Us”.

Macklemore is up for 6 awards at this weekend’s MTV VMA’s including best Hip Hop Video (“Can’t Hold Us”) and Video Of The Year (“Thrift Shop”).

[ALSO READ: Schoolboy Q Says Macklemore Should Win VMA Over Kendrick Lamar]

Watch the video for “Thrift Shop” below.


  • johnblacksad

    Moment of clarity sh!t

  • PrivilegedBlackGod

    wouldn’t be as successful if “you weren’t gay”…

  • moonsky

    Hes right but it isnt their fault if we’re gonna keep it real.
    Theres more white people in the country than black. Not only that but they generally have more access to money than most of us so they’re mor willing to spend so therefor white artists in black music generally are more marketable.

    I’m black but it is what it is. Its not really the artists fault.

  • Tom Rufer

    I guess he’s never heard of Lil Wayne……Macklemore’s fanbase is not comprised of primarlity hiphop fans because his music sounds like pop.

    • Blaq_Boi

      I don’t understand the point you’re making, because it’s certainly not the point he’s making. He’s talking about little suburbia white kids whose parents will never let a Wayne album touch their driveway but his (Mackle) would even see the Chrysler Voyagers CD Shuttle. Regardless of whether he cusses as, say, Wayne does.

      • Tom Rufer

        my point is his fans aren’t hiphop fans, they’re pop music fans. Casey Kasem type shit.Lil Wayne is what white suburban kids are bumping.

        Parents don’t dictate what kind of music kids get nowadays cuz the kids just youtube and download it. The middleman has been cut out. It’s not how it was when I was a kid when stores wouldn’t sell you a cd cuz of that parental advisory sticker.

      • Blaq_Boi

        Downloads do not equal mainstream success. He’s talking about that typa success.

      • Tom Rufer

        And again i’ll reiterate, you’re talking about pop music consumers. Because those songs he has on the radio sound like pop music.

    • LiddyBug86

      So does most of the water down shit a lot of rappers are putting out these days!

  • Reblogged this on HUEY mix wit RILEY.

  • johnblacksad

    I put this white girl on hip hop… I let her hear the Exhibit C’s and stuff, put her on albums like The Carnival, I broke her down some songs like ‘Nobody Believes Me’ by Styles P (which by the way might be the most amazing and best executed concept song in hip hop… but anyway) so I put her on some REAL hip hop, next thing you know she’s calling me, tryin to ‘put me on’ some ‘good hip hop’ she heard on the radio, talkin bout “this Ryan Lewis & Macklemore The Heist album is jamming from start to finish”… I was like who the fcuk are Ryan Lewis & Macklemore? No racism, no disrespect but I don’t even listen to Eminem …that’s not what I was tryin to put you on b!… smh at myself for failing to school this broad

    • Inmadopicouroz✓QUEENSᵛᵉʳᶦᶠᶦᵉᵈ

      I was schooling ur sister on how I bust in her and leave!

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  • El moreno de Queens #Dominican

    i love this dude cause he is white and gay just like me

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  • Angelo Benjamin

    Sad But TRUE!!!

  • LiddyBug86

    I’m black and I like his music! Would pick it over Lil Wayne’s new shit any day! Carter 1 and 2 classics! After that, he had too much of Baby’s cum in his stomach to think straight! Lollipops anyone?

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  • MindFire


  • The Real Will Cannon

    You’re absolutely right…Macklemore…black people are harsh credits…they would’ve bootlegged ya shit…and instagram’d a pic of them throwin’ ya shit outta the window. Meanwhile white people are just happy one of ’em can actually rhyme on beat…Well…most of the time…at least.