Frank Ocean at Oya festival 2012

Odd Beef: Frank Ocean Responds To Chipotle Suing Him For Over $200,000

(AllHipHop News) What’s beef? Beef is when you won’t sing to support beef. According to a suit filed Friday (March 7th), Mexican restaurant chain Chipotle sued Frank Ocean for failing to sing in a Chipotle commercial after agreeing.

The suit alleges that Ocean was set to record a song entitled “Pure Imagination” for the Chipotle ad and in July of 2013 was paid $212,500 with the rest coming after the song’s completion.

According the suit, Ocean was under the impression that the animated ad was meant to promote local foods and denounce industrial farming. Chipotle showed Frank a rough draft of the commercial that was “80 percent” finished and had no Chipotle logo. Ocean backed out of his involvement on August 7th, 2013 and a week later, his  camp sent a letter to Chipotle explaining Ocean’s decision:

When Frank was asked to participate in this project, Chipotle’s representatives told him that the thrust of the campaign was to promote responsible farming. There was no Chipotle reference or logo in the initial presentation, and Chipotle told Frank that was an intentional element of the campaign. Frank was also promised that he’d have the right to approve the master and all advertising.

Chipotle has denied all of Ocean’s allegations and is suing the singer for $212,500.

  • Lord Saltsworth McGinty III

    Worked in Advertising for years and no talent has had the right to approve the final cut for a spot.

    • Depends on the contract / image…but i doubt they can keep the $$$ & not perform.

      • ItGoesDownINtheDM

        lol right he feels that strong about local food should of sent a check with that letter LOL

      • He doesn’t feel as strong about it as he does that 200K.

  • Inmadopicouroz✓QUEENSᵛᵉʳᶦᶠᶦᵉᵈ

    @blackJay this your boyfriend u bit*h !!!

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  • Stay Phokus

    seems ocean sure is picky about the meat he wants in his mouth

    • ItGoesDownINtheDM


    • DC King Of Hearts

      Fooooul ROFL

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  • ItGoesDownINtheDM

    200k for a song dang and he backed out … well he did get the 200k and backed out without returning it so yeah kind of shady on franks part

  • Pirate7X

    $212, 000 and more was coming? Need to work that out. I don’t know what could be the problem when they did not place the Chipolte icon in the ad, most celebs would dig that ’cause it protects their image even more. Sounds like spin from Ocean’s camp partially and corps always must protect their brand with PR and truth (in that order).

    I’m not sure Ocean’s reps should have gone public, he’s not big enough to cause problems with corporate yet. He ain’t Elton John, Kanye, Jay-Z, Sting, Mary J, etc. Should have worked it out privately and if he felt that serious about whatever bad biz Chipolte was doing, pay them back quitely and seek another deal with the quickness.