50cent-mayweather

50 Cent Talks Gamboa Vs. Crawford & Why Floyd Mayweather Won’t Work With Bob Arum


June 28 has been a long time coming for 50 Cent. Ever since launching his boxing company, SMS Promotions, 50 Cent has tried to make the biggest fights for his most well-known commodity, Cuba’s Yuriorkis Gamboa. He’s failed twice at making fights with Top Rank’s Mikey Garcia, as the bouts fell through over purse split squabbles.

Finally, the persistence paid off with the emergence of Terence Crawford, who secured the biggest win of his career in March when he defeated Ricky Burns for the WBO lightweight title. A few years ago, Gamboa would have been a clear favorite. Now with inactivity (two fights in the last two years) and giving up size to a skilled counter-puncher, many are picking Crawford to hand Gamboa his first defeat on Saturday night’s HBO card.

Despite the odds, 50 Cent isn’t worried. In fact, he’s excited. For the G Unit mogul, Gamboa isn’t a fighter he promotes. He is 50’s lethal weapon of choice to legitimize SMS Promotions, and in turn shake up the boxing landscape.

Knockout Nation: So far, this is the biggest fight SMS Promotions’ young history. How have you been dealing with the pressure of such an important fight for your company’s future?

50 Cent: I’m excited even though this isn’t the fight I wanted. I wanted Mikey Garcia and that’s why Gamboa has been out of the ring so long. Twice we went around with that and got the song and dance. Going into this one with Terence Crawford, I think it’ll be very competitive, but Gamboa will clearly come out on top. It comes down to experience. I don’t feel Crawford has the experience to deal with someone with over 400 amateur fights.

Over the last eight months, he’s spent a lot of time preparing for what was going to be the biggest fight of his career against Mikey Garcia. I’ve always been looking for the biggest possible fight for him because he’s ready. Guys avoid losing and even the promoters help them avoid it at different points because they have a financial asset in the fighter. The big imperfection in the sport of boxing is the promotional angle can hide great fighters from the talent that’s out there. 

KO Nation: On the music end, you were able to be vocal in calling out artists and executives you had issues with and make it a public debate. Those tactics don’t work so well in boxing. Has it been hard to bite your tongue with the Garcia fight falling through and having to accept a substitute of sorts from Top Rank in Crawford?

50 Cent: Nah, it’s just an adjustment. You know what’s appropriate and inappropriate. The things I’ve said in the music, there’s a place for it. If I chose to attack someone, they’d feel it the next morning because then it becomes a public conversation piece. It might add additional energy to the actual matchup, but I don’t know if it would do much for the fighters.

You have to have guys with the actual talent. They [Crawford’s team] probably think they have an advantage fighting in his hometown. But for Gamboa, he’d have to fight in Cuba for it to be his hometown. It doesn’t matter because he’s always been fighting in someone else’s hometown. That’s not going to help you. All it does is give you all the distractions you could possibly have. All your friends are at the gym and always talking about something other than the fight. This makes a better scenario for us. I was thinking, “Why would they actually agree to this?”

KO Nation: What did you think of Crawford’s win over Ricky Burns?

50 Cent: Hands down he’s a talented fighter. You don’t make it to 23-0 and be a slouch. I watched him switch from right-handed to southpaw at points. The only person who I seen do that as well as Terence Crawford is Andre Dirrell. That’s a skill you have to develop early.

KO Nation: Was it your idea to link Gamboa with Floyd Mayweather Sr.?

50 Cent: I had Floyd Sr. work with him because he has the best defense. That’s where little Floyd got it – his Daddy taught him all that. The habit of Gamboa fighting with his hands down, don’t be surprised if you see him a little more protective than his recent fights.

KO Nation: You just mentioned Andre Dirrell. What is going on with his career?

50 Cent: He won’t be at the July card (Birthday Bash). But soon I’m hopeful to see him move forward with his career. I mean, I want to see something out of him. A lot of times it’s not the promoter’s inability to make a fight. It’s the fighter getting in his own way.

I’ve had to make adjustments. Each fighter requires different treatment. Sometimes you have to deal with the management and other moving parts that put out a different energy where I don’t have to provide it.

Take James Kirkland. He’s consistent coming in as the underdog. When the momentum is there, he’ll chill. Then when he comes back, he’s coming back as a B side of a bigger fight, but he’ll say “gimme more money.” But when you want more, you have a take a bigger fight that has more risk attached for that price tag to have merit.

KO Nation: How would you say the co-promoting experience has been with Top Rank?

50 Cent: I think it’s as good as any relationship can be with a co-promoter. I haven’t had a hard time with them outside the Gamboa-Garcia fight, and obviously that’s a dangerous fight for them.

You know what; I’ll just go out and say it. The reason Floyd has an issue with Bob Arum is that he took chances with him that they didn’t do with other fighters of different ethnicities. They have a targeted audience. The Mexican audience is a very strong audience. So now it was the Mikey Garcia fight can’t happen, but we’ll let Terence Crawford burn at the cross! And we’re gonna get Crawford god damn it and handle this shit! [laughs]

KO Nation: Since Gamboa has already spoken about moving up, what’s the game plan after this fight? Stick around for Garcia talks to resume or move one?

50 Cent: Gamboa doesn’t appreciate idle time – he wants to fight and stay active as much as possible. You build momentum by keeping him out in the general public. I don’t think you do it by picking your spots.

KO Nation: Was there ever a time when Gamboa considered severing ties with you?

50 Cent: To be fair, I think any fighter that’s earned the level of recognition he has would reach a high level of frustration from not being able to get a big fight. Remember the Garcia fallout happened twice. We were given two different dates from the network and still couldn’t make the fight happen.

Let’s keep this in mind about fighters. While we enjoy it, they live it. Their thinking is, “This is a big fight, and I should be paid this amount.” Sometimes, they fight seems bigger in their mind than it actually is. Then it’s my job to bring them back down to the reality of the actual deal.

Originally posted on Knockout Nation

June 28 has been a long time coming for 50 Cent. Ever since launching his boxing company, SMS Promotions, 50 Cent has tried to make the biggest fights for his most well-known commodity, Cuba’s Yuriorkis Gamboa. He’s failed twice at making fights with Top Rank’s Mikey Garcia, as the bouts fell through over purse split squabbles.

Finally, the persistence paid off with the emergence of Terence Crawford, who secured the biggest win of his career in March when he defeated Ricky Burns for the WBO lightweight title. A few years ago, Gamboa would have been a clear favorite. Now with inactivity (two fights in the last two years) and giving up size to a skilled counter-puncher, many are picking Crawford to hand Gamboa his first defeat on Saturday night’s HBO card.

Despite the odds, 50 Cent isn’t worried. In fact, he’s excited. For the G Unit mogul, Gamboa isn’t a fighter he promotes. He is 50’s lethal weapon of choice to legitimize SMS Promotions, and in turn shake up the boxing landscape.

KO Nation: The line of thinking goes that since SMS is independent, your company is free to work with any network. Up until this point, you’ve worked exclusively with HBO. Is there really an open door policy for you to make fight offers to Showtime like some claim?

50 Cent: The fights get pushed to HBO if you’re not actually connected to Showtime. It’s Showtime and Golden Boy. They’ll tell you they’re open to everything else, but even then your fighter will be fighting someone from Golden Boy on Showtime. That won’t end anytime soon.

They worked hard to put themselves in this position. These guys have been in the background for years planning this. They aren’t going to just let it go. They are going to hold on to the old way of doing business. They will even feel threatened by anything knew.

This is what creates confusion for Floyd [Mayweather]. Now he has no idea what direction to go in.

KO Nation: Was there anything about this training camp that surprised you from Gamboa?

50 Cent: Because his training is so intense, it doesn’t surprise me to see him in dog shape. Normally he hits the weight real quick. This time he did it more naturally and gradually. This will make him feel stronger. Before he’d get down and shoot right back up. He’s spent a lot of time training. The training process is harder than fight night.

KO Nation: Does that imply he just might stick around at lightweight?

50 Cent: I see him wanting to go towards the biggest event. Remember he was going to go down for Garcia. He hasn’t had a problem making weight since I’ve been around him. As Floyd Sr. said early in the training, he has such snap on his punches he can fight at the higher weights. He walks around at 150 pounds – he’s very strong.

KO Nation: With everything you’ve said, does Crawford-Gamboa go the distance?

50 Cent: It depends on if Crawford comes to mix it up or tries to run away from him all night. I can rephrase it to make it sound better [chuckles]. If he goes back to his technical boxing skill…yeah [laughs].

Gamboa vs. Crawford airs live on HBO June 28 at 10 p.m.

  • water_ur_seeds

    Burns is fighting tonight, I dont think hes every gonna be the same since his broken jaw…

    With 50 and the promoting, I dont think it will last, I hope it does, but I cant see many top class fighters signing with him, when they can sign with big companies like Top Rank, Golden Boy who have a masssssive strong hold on the sport…

    And with Richard Schaefer leaving Golden Boy, if he was go to Mayweather, Floyd could even get a world class stable…

    • Eli Pinilla

      50, imo, can only succeed if he’s able to get his fighters endorsement deals and promotion outside of boxing. Like Gamboa doing ads for Lugs or some shit like that. He has to use his hiphop influence and stuff like sms and cheetah vision to get his fighters that cross promotion they would love to have….even top rank and golden boy don’t get their fighters that kind of exposure

      • water_ur_seeds

        Im talking about boxing wise, getting world class fighters into your stable and getting them world titles etc

        Like I said above its hard to make fights these days, and if you havnt got a big stable its hard to make great shows…

        World class fighters arnt gonna sign with 50 because he can get them deals with Lugz or whatever, they are gonna wanna sign with him because he can get them title shots and big fights, which I cant see him being able to do ATM…

      • Eli Pinilla

        So am I. Because of how the game is, he has to sell top notch boxers on things outside of just boxing. He’s got contracts to fight top rank fighters and golden boy if he decides to do showtime fights… it’s like jay z and roc nation. He can’t get them any more money then any other organization. So he sells them on intangibles. World class fighters want to be noticed. I think he can get them that way. Especially if he can get them fights with top rank or golden boy without them having to sign to em…jmo though.

      • water_ur_seeds

        The top notch fighters dont need to commercials for Lugs… All top notch fighters need is to be in world class fights for titles, thats it… Signing with Al Haymon, Top Rank and Golden Boy is the place for that…

    • Killuminati

      Yea we’ll see but a lot a these other athletes are signin with jay z and even drake and at least 50 knows the boxing landscape from being with Floyd. he’s a ex boxer hisself so he has that passion for it.

      • water_ur_seeds

        Yeah man but boxing is totally different… If your not with the right Promoter you wont get far,or it is ALOT harder to get a shot…

        These days you often only fight fighters with the same promoter as you as its so hard to make fights…

        Look at Andre Ward, aside from Floyd hes probably the best boxer in the world, you could argue Rigo, but IMO Ward is ahead of him… But because hes with Goosen Promotions, he doesn’t fight the best fighters in the division or get the same promotional push… If he was with Golden Boy or Top Rank he would be alot bigger, he cant even sell out his living room letnlone an arena outside of Oakland…

      • Killuminati

        Yea boxing is to political now. That’s why I watch ufc. But even now that shit is getting to corny.

    • ll3acdafukup

      Sheet Fif promotions doing a lot better than Mike Tyson man them bums Tyson got look like he went and pulled up in a pick up truck and asked who wants work?….lol

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  • lethal5

    Well u cant accuse 50 of being lazy that’s for sure. For a man who’s already rich, he stays busy…u gotta admire that.

  • Really?

    Arum messes with Floyds cash flow. Therefore Floyd left. His nick name is Money. You not going to mess with it and find him around much longer. This is why Pac is struggling financially. Arum can’t handle a top contender and get ppv buys with top talent.

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  • Freddy West

    Mikey mouse is lucky that Gamboa is fighting Crawford instead of him. Crawford gonna eat up Gamboa then have Mikey mouse for breakfast.

  • walkerboy86

    Great fight. Gamboa has nothing to be ashamed of. He moved up in weight and lost to the best lightweight in the world.

    • AK

      he has that weak ass defense to be ashamed of

  • Kevin Anthony

    Salute 50 grind. Soundcloud Kevin Anthony

  • AK

    Crawford is a solid lightwight he exposed gamboa for not having any defense you just cant fight with your hands down when your exchanging haymakers.. So long sms promotions gambao stock just dropped. I give it to 50 he is a great business man but not everyone should be a boxing promoter.

  • DarleneCartangyf

    Peyton . true that Jessica `s blurb is shocking, last
    monday I got a gorgeous Peugeot 205 GTi after having earned $6860 this past 4
    weeks an would you believe ten-k this past-month . with-out a doubt this is the
    easiest-job I’ve ever had . I actually started six months/ago and pretty much
    immediately started to bring in minimum $84… p/h . Read More Here F­i­s­c­a­l­p­o­s­t­.­C­O­M­

  • Swagavelli

    That’s his

  • Swagavelli

    That’s his 3rd fighter too lose as the headlinger, his fighters are turning out worst than his Gunit rappers did….