Snoop Dogg is teaming up with AOL through his company, Snoopadelic Films, for a reality show about his youth football league, according to Billboard. The show, which will last for eight episodes, will follow coaches and players involved in the Snoop Youth Football League as they travel across the country to go head-to-head with their rivals.
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“Mentoring kids through SYFL means more to me than anything else I do,” Snoop Dogg said in a statement. “It’s my way of continuing to connect with the communities that move me. I get to know kids and parents with great spirits from all over, and it becomes something far beyond football. It is important to not only be a football coach to these kids, but to be a life coach as well. It’s our way of sharing a life together. This series will finally give the world a chance to witness the stories, talent, and commitment SYFL represents in the same way I do.”
The SYFL recruits players from low-income communities in Los Angeles between the ages of five and 13. Many of the youth who have played in Snoop’s league have went on to play football professionally.