PREMIERE: Issa Is Out To Show Why He’s The “Next One” With New First-Person Music Video

THE ATLANTA RAPPER’S NEW VISUALS FEATURES CAMEOS BY CASSIUS JAY, ZAYTOVEN & TK

(AllHipHop News) Atlanta-based rapper Issa is ready to prove to the world he is the one up next. Instead of just declaring his rise in the ranks, the Blue Moon EP creator is out to demonstrate to viewers he is a performer to keep an eye on. His latest step towards displaying his talents comes in the form of the new visuals for “Next One.”

[ALSO READ: EXCLUSIVE: Atlanta’s Issa Takes Listeners To The Moon & Back With New Cassius Jay Produced EP]

“The ‘Next One’ video was a lot of run and gun/b-roll type shooting around the city,” explains the #ATLRiseUp alum. “The concept was basically me turning an on-camera interview into ‘a day in the life of Issa.'”

The footage was shot throughout Georgia’s capital city by Payne Lindsey. Eventually, the video switches from a behind-the-scenes, first-person perspective to a real music video performance.

Fellow Atlanta area stars Zaytoven, DJ Era, and TK from TK-N-Cash made cameos in the clip. Issa also secured an appearance from Cassius Jay, the producer of “Next One” and the entire Blue Moon project.

“All family, all love. We had a good time,” Issa tells AllHipHop.com about his colleagues participating in the video.

[ALSO READ: #ATLRiseUp: Issa Is Looking To Use His “Trap Conscious” Movement To Be The Voice Of The Youth]

Watch AllHipHop.com’s premiere of Issa’s “Next One” video below.

PHOTO CREDIT: B. Alyssa Trofort