YG’s 4Hunnid Records Signs Joint Venture With Interscope

(AllHipHop News) Keenon “YG” Jackson adds another layer to his moves into the music executive realm.

Billboard reports the Compton rapper’s 4Hunnid Records has signed a multi-million dollar deal with Interscope Records. The joint venture came together over a year ago.

“I’m the CEO and creative director so my sh-t I do on a daily basis is I get on n-ggas’ bumpers about sh-t. [Laughs],” said YG. “I get on everybody ass like I just oversee everybody’s marketing plan, rollout plan, the goals we trying to accomplish, the touring, all that type of sh-t. I’m making sure it happen in a timely fashion and I’m doing my thing as an artist.”

As an artist, the Def Jam signee has released two well-received studio albums – My Krazy Life and Still Brazy. As an exec, YG is pushing his “Blacks & Browns” collaborator Sad Boy.

“YG has an unbelievable eye for talent and an innate understanding of what people want to hear,” said John Janick, chairman and CEO of Interscope Geffen A&M.

Related Stories