Kanye West

Kanye West Launching Design Company DONDA

(AllHipHop News) Hip-Hop star Kanye West has launched a new design company that will make “products and experiences” for people.

According to Kanye, the new company is called DONDA and will have 22 different divisions.

“DONDA is a design company which will galvanize amazing thinkers and put them in a creative space to bounce there dreams and ideas,” Kanye West tweeted.

The rapper/producer said that DONDA will hire architects, graphic designers, directors, producers, social media experts, publishers, lawyers, nutritionists, scientists, doctors, teachers, A&R’s, etc.

“We want to help simplify and aesthetically improve everything we see hear, touch, taste and feel.”

Kanye also clarified recent reports about his upcoming clothing line for women.

Kanye shot down recent reports that his upcoming line would be named “DW” after his mother, Dr. Donya West.

“The name of the line is Kanye West not DW,” Kanye tweeted. “The DW was a design element placed on the invite in homage to my mom.”

Kanye revealed that he was bankrolling his entire effort in the fashion world with the money he’s earned from hit albums like his latest with Jay-Z, Watch The Throne.

“You guys might think I have some type of backing for my line but I don’t,” Kanye said. “I did the first fashion show out of my own pocket and used the money I made touring to follow my passion. I’ve been working at this for 8 years now.”

The rapper has been living in multiple countries in pursuit of his passion, including Japan, France and now London, according to reports.

“For the first 16 or 17 years of my life the only thing I knew about my woman’s clothing was what my Mom would wear. I guess some critics would joke that I still don’t know anything LOL. The teachers said I couldn’t focus… I used to get kicked out of class for bringing dirty mags and drawing Nikeys in 4th grade.”

Kanye said that his worldwide fame has actually hurt him more than it has helped.

“Being a celebrity has afforded me many opportunities but has also boxed me in creatively,” Kanye revealed. “What good is fame and prestige if you can’t use it to help people… I want to help by doing what I know how to do best .. create.”

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  • Mr MoKhai

    donda means getting rich off others…there is a lot in a name so be careful

    • BO8

      wtf are you talkin bout lol Donda was his mother’s name

      • Mr MoKhai

        that doesn’t dispute what the name actually means

      • no it doesnt.where the hell you get that from?

    • Tony G.

      dumb shyt

      • Mr MoKhai

        illiteracy at its finest

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  • I think its progressive of Kanye to launch a company after his mother becaus not enough black mothers get to be exalted in such a manner. He makes no qualms about her being the driving force behind his acceleration to prominance and it is equittable that he honor her by making her the cornerstone of his corporate aspiration. The unforseen occurance of her passing has made him more self indulged than geneitc predisposition has, so to repatriate himself back to her permanance should help him regain some lost clarity.

    • Tony G.


  • rep87

    creating wealth should be the theme here he has thrown alot things together that mostly want work/ normanly when people lend their name to a clotheing line its over priced and in kanye cast he should stick to women clothes hes a bit to fruity for real men to wear anything he would deem nice for a man to wear

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    • If you like the blueprint, then this statement is false

    • you’re gay. stfu

  • the nigga name the company after his moms

  • Camden Walker

    when Ye aint entertainin he tryna help others help him creatively n humbly  Air Yeezy which i didnt cop but his creative approach I respect because like myself  its hard to expand and live your passion through words sometimes   as an artists we take our gfift n communicate it through another form to address or inform.. create opportunities. It’ll be 10 years next year to celebrate College Dropout   i remember YE tryna come up n was behind the Blueprint’s theme n tone…his losses n gains make him a true artist and ambassador  just my opinion…raised up in the church n still face the demons while they scheme on our dreams …

  • HERswag

    Dope concept.

    • LOL Dope Concept…..

      looks alright 😛