Photo credit: @ExclusiveAccessNet courtesy of 5WPR
Fat Joe & It’s A 10 haircare recently celebrated their Rewind It 10 collaboration with a beautiful celebration in Miami for National Love Your Hair Day. The celebration even featured a surprise appearance from brand ambassador DJ Khaled!
The top-tier product is made from high-quality, professional-grade Italian formulas that allow men everywhere access to salon quality results from the comfort of their home or local barber.
Ambassadors of the brand collaboration are DJ Khaled, Tank, Travis Kelce, Tyson Beckford, Jencarlos Canela, Stepehen Thompson, Kevin Creekman and of course, the one-and-only Fat Joe.
Created by It’s a 10 haircare founder Carolyn Aronson, Jeff Aronson and Hip-Hop legend Fat Joe, Rewind it 10 will be available on rewindit10.com on 12/1 and live at Sally Beauty in January 2024. The kits come in jet black, dark brown, light brown, and medium blonde for both hair, beard & mustache.
AllHipHop’s Rea Davis had the opportunity to speak with Fat Joe, Carolyn & Jeff about the collaboration, and Fat Joe assures future consumers that it’s the “Rolls-Royce” of hair coloring. Check out the interview below!