Recently, producer Dr.
Dreinked a deal with brewer Coors and will star in a series of Coor’s
Light beer commercials. Coor’s rep Hilary Martin said the company chose Dre
because of his "relevance to consumers, particularly urban consumers."
She also said Dre was important to the company due to "the growing popularity
of hip-hop music." The commercials will debut in Oakland, California this
Dre is currently preparing to release the Aftermath
debut of R&B songstress, Truth Hurts. The good Dr. recently wrapped up shooting
the single, "Addictive," which also features Aftermath label mate
Rakim, who also cameo’s in the video.