Artist, DJ, and Producer Will Sass Shares His Journey to Success

“Being an independent artist, I’ve had to learn and create the fundamentals to self-develop my artist project,” he shared.

Will Sass is a pop artist who has built an impressive resume over the past years. The New York City native made his debut as a professional musician with club and festival appearances at many events over three years ago. Some of his achievements include opening for Bakermat at Noto in 2022, opening the Palm Tree Festival and playing the official after-party for Breakaway Festival in 2021, and opening for Gashi on his pre-Covid tour. Will has also played at some of the biggest college shows at various schools, like UT Austin and the University of Miami. And now, he’s gearing up to release his first original body of work, one he’s been crafting over the past few months.

In a recent interview, Will was asked how he’d risen so fast to the top of the dance and pop scenes. “Being an independent artist, I’ve had to learn and create the fundamentals to self-develop my artist project,” he shared. Will added that to perfect his craft, he’s had to learn the ins and outs of content creation, playing shows, and getting the most out of studio sessions. Despite his best efforts, he knows he can’t do all that independently, so he’s built a team of individuals who’re aligned with his creative vision.
The content of his songs also sets Will apart from other artists.

Lessons about life, heartbreak, and how to move on are some concepts that inspire him to write his songs. The result is music that taps into the soul in a relatable way and resonates with broad audiences. Over the past few months, Will’s talent has attracted lots of attention and led to offers for record deals, but he’s turned them down. His mission is to pave the way for other independent artists and help as many as possible find success.