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Hip-Hop Rumors: Who Am I? The New N.W.A.?

FROM THE ATLANTIC TO THE PACIFIC – TAKE A GUESS?

Well, this is a rumor that I fear may hold a bit of truth. I preface

this with a definitive “I don’t know for sure.” Honestly, I cannot say

names, but I will create a fictional “Who Am I” to help you guess:

“Rumors are swirling that I have been dropped from my wildly

successful record label. I have been relatively successful in living

the glamorous life like Cool C, but according to these snakes in the

industry, my sales have not quite measured up to the opulence. As an

artist, I am still very viable and for the haters, my man is more than

capable of taking care of me until I get a new deal. I have been in the

game, I have established a brand and I have fans that love me. Those

damn bloggers will not leave me alone! Keep clucking, chickenheads – I

will bounce back! WHO AM I?”

THE NEW N.W.A.?

Despite our collective willingness to respect the old school of

Hip-Hop, we want to regain the spirit of those Golden Days. Well, the

offspring of rappers are taking this notion seriously and why not? They

are the legacy that Hip-Hop has yet to reveal. Take Hood Surgeon, the

son of Dr. Dre or Lil’ Eazy-E, the son of the late, great Eric Wright.

Rumor has it, these two young G’s are in the process of forming a “new”

N.W.A. As far as the legalities, I don’t know how they will do it. When

it comes to the essential elder co-sign, I don’t know how they will

pull that off either. The Game was holding that torch at one point, but

neither of these men get along with their fellow Compton rapper. I’m

interested in finding out if the other N.W.A. members, Ice Cube, MC Ren

(The Villain In Black) and DJ Yella, have children willing to

contribute to the cause; I guess we’ll see, huh?

QUICKIE – FLAVOR OF LOVE IS BACK!

THAT’S RIGHT FOLKS! The new season of “Flavor of Love” has been

formally recorded, wrapped and will begin airing in August. From the

images floating online, the chicks look as interesting as the last

bunch. Still, there is no standout like Hoopz or New York.

ILL VID – KOOL CHIP & CHUCK CHILLOUT!

This was the jam back in the day! Notice I said “jam” to describe it?

Now THAT’S old school! Seriously, this was a huge song back in the day

and very commercial. I have no idea what happened to these guys as a

rap team, but they sure made a creative duo for at least one album.

Hip-Hop Rumors: Nia Long/ Reggie Bush? Remy Ma Dissin’ Kim, Fox? Wendy / Meth To Duel?

I’m about to call this thing: ILLSEED WEEK! They better recognize before I re-introduce myself! Anyway, click the image and get up on it. Rumor Time!NIA LONG AND REGGIE BUSH?So, when it comes to sports, I don’t know much outside of boxing. When I heard that Nia Long was with some dude named Reggie Bush, I was like, “Who?!” Then, I realized that he’s the football dude that some of my female friends fawn over. Anyway, I heard that they are an item now. Lucky for her, Reggie is rumored to be a man of honor. Last weekend, rumor has it, that somebody grabbed Nia – an act of over-enthused love. Next thing you know, Reg allegedly issued the man a 3-piece with a biscuit and dude was outta there! I’d let dude “read my Nikes” for Nia Long!GUCCI’S REVENGE?Young Jeezy once called him “pocket-book boy,” but Gucci Mane is back and he’s dissing everybody like a deranged soldier from the Viet-Nam war! On the new DJ Burn One mixtape, “Gorillas N Da Trunk,” Gucci Mane has a song called “745,” which I hear is directed at Jeezy and even Jay Z. With Jeezy being called the “Snowman,” Gucci Mane goes on to say that his adversary is more “like a snowflake.” Now, here is where he goes into a berserker-like rage. To Jigga man, he reportedly says, “Beyonce, that’s your fiancée; Jeezy is the appetizer, you’ll be the entree. Two glock shawty, hey let’s party; I’m at the 40/40 looking for Shawn Carter!” WHOA, pa, slow down…slow down. According to the song, Gucci says he recorded this song in New York City, but he’s now back in Atlanta. There is a heat wave on the East and it’s about to get hotter – Thanks, Guc! (Shout out to June AKA David Palmer Jr.) OMARION GETTING MARRIED? BABY ON THE WAY?You know how some people are so emphatic with their rumors and you have to take note? Well, that’s how I would categorize a rumor I got from somebody who told me that Omarion is “definitely” getting married on July 22. Now, this source says that the boy O got his girl pregnant and that expedited the nuptials. Now, perhaps this can work in O’s favor if it’s true, because he’s got an album coming out in the Fall. All promo is good promo. WENDY VS METH!Yeah, I know this is nothing new but I heard that Wendy Williams is going to have Meth on the show one of these days so they can “conversate” about the issues they have with each other. I don’t know the exact date, but I’ll certainly let you know as I know Meth is really mad that she reported on his wife having cancer (which was unknown by the masses). It would appear that Mr. Mef isn’t playing! A DJ in Vegas apparently said that some of the things Meth does are “gay” (I don’t think he meant homosexual; just as a descriptive). Well, Meth is like “ZOOM” – on the phone in minutes. Apparently, a relative or Wu minion got Meth on the phone as soon as it happened and Meth called back to offer a 6-minute piece of his mind. Now, I think I will shut up before Meth comes knocking at my door. I’m just a fan. All in all, Meth and the DJ Mike P were able to work it out after they all realized it was just a case of miscommunication. REMY MA GOES AT Lil’ KIM AND FOXY?Well, we know that Foxy and Rem have a history of bickering, but I didn’t know that she had something with Kim. Anyway, at the same radio station as the Meth incident, I heard Rem went at Foxy saying something like “…now Foxy suddenly got her hearing back, Remy wanted to be the first to inform her that she’s wack.” She said Foxy was “wack and old.” Well, I don’t know about either of those, I love Foxy “Boogie” Brown and her twins! She went on to say that she wouldn’t entertain a battle with Kim and that there is nothing going on with her and G-Unit.  Lastly, she said that she is still “Terror Squad” and the crew is running through her blood and its more than just music to her. Now, I have to admit that Rem’s album was sorely underrated, but so was Foxy’s ‘The Fever.’ I still want that album to come out, but I know that’s wishful thinking. Anyway, Welcome Home Lil’ Kim and Peace to ALL!

Hip-Hop Rumors: The Revenge of Trina

THE REVENGE OF TRINA!

With all the rumors, what’s a gal to do? Drop and album, sucker! Rumor

has it that Trina has already started promoting her next album, rumored

to be called Rock Starr.

Apparently, Trick Daddy has been promoting this in Miami. Now, this

album will end beefs with Khia and Jackie-O. When I say “end,” I don’t

mean make peace. I mean, I heard she plans to end them. Rumor has it,

Trick Daddy said on 99 Jamz that Trina is working, working, working and

won’t feed into beef with other rappers out for publicity. Now, Trina

is signed to Slip-N-Slide records so I think this rumor has some merit.

Anyway, Trina has been wearing shirts that say “Rock Starr” in

bedazzled gems. I can’t wait. Trina, Kim and Foxy…yep! Its on.

THE REVENGE OF TRINA!

With all the rumors, what’s a gal to do? Drop and album, sucker! Rumor

has it that Trina has already started promoting her next album, rumored

to be called Rock Starr.

Apparently, Trick Daddy has been promoting this in Miami. Now, this

album will end beefs with Khia and Jackie-O. When I say “end,” I don’t

mean make peace. I mean, I heard she plans to end them. Rumor has it,

Trick Daddy said on 99 Jamz that Trina is working, working, working and

won’t feed into beef with other rappers out for publicity. Now, Trina

is signed to Slip-N-Slide records so I think this rumor has some merit.

Anyway, Trina has been wearing shirts that say “Rock Starr” in

bedazzled gems. I can’t wait. Trina, Kim and Foxy…yep! Its on.

THE REVENGE OF TRINA!

With all the rumors, what’s a gal to do? Drop and album, sucker! Rumor

has it that Trina has already started promoting her next album, rumored

to be called Rock Starr.

Apparently, Trick Daddy has been promoting this in Miami. Now, this

album will end beefs with Khia and Jackie-O. When I say “end,” I don’t

mean make peace. I mean, I heard she plans to end them. Rumor has it,

Trick Daddy said on 99 Jamz that Trina is working, working, working and

won’t feed into beef with other rappers out for publicity. Now, Trina

is signed to Slip-N-Slide records so I think this rumor has some merit.

Anyway, Trina has been wearing shirts that say “Rock Starr” in

bedazzled gems. I can’t wait. Trina, Kim and Foxy…yep! Its on.

THE REVENGE OF TRINA!

With all the rumors, what’s a gal to do? Drop and album, sucker! Rumor

has it that Trina has already started promoting her next album, rumored

to be called Rock Starr.

Apparently, Trick Daddy has been promoting this in Miami. Now, this

album will end beefs with Khia and Jackie-O. When I say “end,” I don’t

mean make peace. I mean, I heard she plans to end them. Rumor has it,

Trick Daddy said on 99 Jamz that Trina is working, working, working and

won’t feed into beef with other rappers out for publicity. Now, Trina

is signed to Slip-N-Slide records so I think this rumor has some merit.

Anyway, Trina has been wearing shirts that say “Rock Starr” in

bedazzled gems. I can’t wait. Trina, Kim and Foxy…yep! Its on.

Hip-Hop Rumors: Ludacris, The AllHipHop Week, Halle, Lupe Fiasco,

KEEPING IT REAL GOES WRONG

AllHipHop.com: A classic case of keeping it real going WRONG! Ok, first of all, they started a new MySpace devoted to AllHipHop Week! Sheesh! So, go there and be a friend to the week. Oh, don’t forget my Illseed Myspace page and the main AllHipHop Myspace page! That’s just too many pages. Also, these guy are having a red carpet event with Jermaine Dupri as the host of the event (click here for info).

I’m NOT invited to this event, which is going to have a crapload of

celebrities. They say I don’t know how to act! WTF? I will get them by

starting a rumor about one of these big names that’s appearing during

AllHipHop Week!

FIRST UP – LUDACRIS!

So, yeah…I got one. Ludacris is hosting the AllHipHop Rap Battle, “The

War.” Like Kool G Rap said, “Talk about a battle, but you ain’t yet

ready for WAR.” That’s real. Now, I heard that Ludacris has gone and

cut his hair off. If you follow his career as I do, you know that he

goes from braids to an afro to some other stuff. He’s hacked off the

‘do and he’s filming a video with Pharrell in the near future. This is

the single to his new CD, Release Therapy. We’ll see what he looks like

without his wild mane. Some of you battle rapper were sleeping on that

$5,000 grand prize for “The War.” Sheeesh, I tried to tell you! (Female

battle rappers, hit me up regardless! I’m really trying to get this NJ

chick Jas down…come on! What’s good, hon?)

DASH SPLITS WITH DIBELLA?

I don’t know if this is actual and factual, but rumor has it Dame Dash

and boxing promoter Lou DiBella have parted ways. If you recall, the

pair formed Dash/DiBella Promotions to help African American boxers get

a stronger shake in the way they were pushed. Dame was set to get

Jaidon Codrington his own shoe and any number of other opportunities.

Well, this is a rumor, but I just heard things didn’t go according to

plan and its over. From what I know, Dame is a licensed promoter in the

state of New York so he’s going to be in the mix. We’ll see.

ON KEYSHIA COLES RADIO SITUATION!

So, you might remember I spoke about how Keyshia Cole got banned from

The Doug Banks morning show, right? DeDe McGuire did the interview and

things got a bit heated. Anyway, Jigsaw, one of AHH’s founders, went on

the show yesterday for a quick interview. He asked Mr. Banks and DeDe

about the matter. Doug replied, “No comment!” So, I don’t know what

that means, but I know that the lesson here is don’t mess with a

nationally syndicated radio show. Amen. Big shout out to Doug Banks,

DeDe and the whole morning show.

ALLHIPHOP WEEK RSVP, TICKETS AND GENERAL INFORMATION! (MORE RUMORS BELOW)

Now, if you want to cop tickets for the AHH Grand Finale Concert, click here.

This event features G-Unit’s Lloyd Banks, Remy Ma, Papoose, Shawnna of

DTP, The Clipse and Joe Budden. There are some sweet surprises in

store!

If you want to go to the G-Unit-sponsored BBQ,

click here. There is also a gaming tournament and you can sign up for

that by going HERE! ($10.000, son! Sign up, stop playing!!)

We have our art show

and a dedication to the late, great Gordon Parks! (You have to get to

know this man!) DJ Kay Slay is even presenting his artwork! (Didya know

Slay got art skillz?) Jackson Brown will be doing live art throughout

the entire week! (This dude is incredible!) Please join us!

I’ll have more on the fashion show later, but expect appearance and

performances from the likes of Yung Joc (Mr. It’s Going Down), Baby

Cham, Remy Ma, Sleepy Brown, Bobby Valentino, Cheri Dennis, Miri

Ben-Ari, Coltrane Curtis Terrence J and Rocsi (106th and Park), Nina

Sky, Krucial Keys and more!

Get info on the Breeding Ground with Styles P, Lupe Fiasco and Rhymefest, here! ‘Fest’s album is crazy ill, by the way!

Go here

if you want to engage in a socially minded discussion with pioneer

Luke, model Melyssa Ford, Civil Rights legend Roy Innis and Bryan

Mattox of Burrell Communications Group. Hosted by AHH’s own Chuck

“Jigsaw” Creekmur! The Social Lounge!

The Rap Battle, hosted and sponsored by DTP, is a private affair. It’s

for $5,000, but to me it’s for the love of Hip-Hop. These people have

real skills.

Of course you can always check for updates to AllHipHop Week 2006, RIGHT HERE!

MORE RUMORS – HALLE MIGHT BE PREG?

Halle Berry is rumored to be pregnant by model Gabriel Aubrey.

According to lore, the superstar said that she intended to have a child

by the time she turned 40. Well, she is now 39 and her hormones are

raging, I hear. Some pictures are floating around, but there is nothing

definitive to say that she’s preg or not. I’m available though, kind of

how Dave Chappell was when he bedded Oprah in his imagination.

THE LUPE REPLY!

Now, we had that rumor on Lupe and I play it fair. So, a source within

the situation hit me up and let me know that there is no beef between

Lupe and Reebok, the company that makes his shoe. As you recall, Lupe

did a show sponsored by Puma. Apparently, things got cleared up really

fast with that or Reebok ruffed it off.

Hip-Hop Rumors: LL Lashes Out At Jay? Diddy Disses 50?

DIDDY REPLIES TO 50 CENT’S DISS?

Is Diddy replying to 50 Cent? It would appear so. But, who knows? He’s

recently release a song that starts and ends with him saying, “I’m

Richer B####.” Like, seriously, who is he saying that to? No names are

mentioned, but he says things like, “I gave most of you dudes life” and

“I let y’all eat for this long.” He also calls himself “the boss of all

bosses” and says he suffers “no losses.” Hey, Diddy’s smart. Both of

these guys are smart, I’d like to see how that intelligence plays out

with this “beef.” Remember, they both have albums coming up!

LL’S BEEF WITH JAY-Z

Well, this I saw coming a while ago. LL Cool J has finally stepped up

to comment about President Carter and I don’t mean Jimmy. To the New

York Daily News, he said, “I think Def Jam needs to be a better

promoter of Hip-Hop. I think Jay-Z does a very good job…of promoting

Jay-Z.” Now, I don’t trust mainstream media, but I don’t know if that’s

taken out of context. It should be noted that LL was with 50 Cent all

of the night and they are going to working together on the G.O.A.T.’s

next CD. They had a party together last night that was tight from all

accounts. Let me find out LL is trying to impeach the president! Jay-Z

cannot be blamed for LL’s last CD though. Real talk, I thought he went

too soft.

FREAKY ZEKE IS COMING BACK? 

You know, as one goes in, one comes out. Freekey Zeke, is on weekend

pass now, from what I have been told. Now, for those of you that are

like, “Zeke?” Freekey Zeke is the president of Diplomat Records and he

was jailed a couple years ago, after he got shot. Yeah, that. Anyway,

he’s down in North Carolina and I hear he is now able to go out on

weekends and get some fresh air. Dude was pretty cool, from what I

understand so I hope his mind is right and he comes back right too. I

think its true. He’s reportedly working on a new album already. And, he

didn’t even lose his job, despite incarceration. I wish that would

apply to me and a long vacation! 

UK RUMORS ARE HERE! 

OK, so things over the UK have been crackin,’ but I just wasn’t getting

the information. My fam over there told me Yummy Bingham, Baby Cham and

Tony Matterhorn were all set to perform. I know Yum and Cham, but not

Tony. Anyway, the event got totally turned out, when somebody got

stabbed, a pair of girls got hit with bottles and there were all kinds

of fights! All this and De La Soul couldn’t get in. Why they’d want to

still get in, I don’t know! When they did, they didn’t even get in VIP

– the horror!  

I heard Cham tried to show love to the crowd by reaching out and mixing

it up with them and some savage yanked his chain! Cham, keeping it

gully, ran after the dude, but the crowd swarm prevented him from doing

so. Despite the madness, Cham STILL finished “Ghetto Story” a capella.

The crowd was all on the stage by now and they sang along with him.  

My source said, “Girls were hugging him and then he said how he came

down to show love and perform and there was alot of hate and negative

people but he doesnt hold it against the crowd.” I heard Atlantic

Records let the club security have it – straight up like Paula Abdul.  

THE LAST NE-YO RUMOR!

You know, Ne-Yo doesn’t deserve all these rumor “props.” There are

people that do legitimate stuff for years and year before they get on

this page. People like Janet, Bobby Brown and Whitney Houston grind for

years and years to be rumor regulars. With that, I present the last

Ne-Yo rumor for as long as possible.

Ne-Yo dropped by the Sirius Satellite Radio to talk to Cipha Sounds

Effect’s Angela Yee to talk about the background on his salacious

Sidekick pictures. Oh, he said they were trying to blackmail and extort

him.

“I’ma keep it real with you, that’s me [in the pictures], I ain’t

trippin. Somebody just broke into my Sidekick and stole some of my

personal private pictures and put them out there for the world to see.

They was trying to get some money out of me. They hit me up on an email

and was like, if you don’t give me something like 7,000 dollars imma go

public with the pictures. But I don’t care – I look at it like this:

I’m grown, she’s grown, we did what grown ups do, you know, and

somebody did something childish and stole the pictures and put them out.

QUICKIES

I

heard Prince Paul of De La Soul fame is going to be the executive

producer on the Souls of Mischief’s next album. I love the underground.

 

Bump

J has a near-album with his Gangsta Grillz mixtape. But, for those

patiently waiting, I heard that Bump J might have been going through

some legal problems that Atlantic is not happy about. Hence the delay

of his album release. We have to stay out of the system, people!  

I

have so many rumors from this crazy week, I’m going to take the weekend

to sort it all out. I’m out of here! Check out the videos and have a

safe weekend! I will be in BROOOOOKLYN!

Kurtis Blow Taking Hip-Hop Church America On The Road

Rap pioneer Kurtis Blow is taking his Hip-Hop Church America on the road for a concert in Southern California.

The Harlem-based initiative will hold a concert from 3 p.m. to 7 p.m. Oct. 21 at the Crystal Cathedral in Garden Grove, California.

Blow will headline the event, which takes place at the Cathedral’s grass lawn and includes performances from 2Five, Eastwood, Takim and TraCee.

DJ Battlecat will be featured in the 2Five and Eastwood sets.

The event’s host, Bobby Schuller, believes the concert will offer a chance to reach out to area youth who “have gotten on the wrong path in

life, living in a nihilistic, post-modern survival mode as perpetuated by some of their Hip-Hop heroes.”

“By bringing Hip-Hop Church America here, we’re showing that Hip-Hop can be both cool and fun, but also have a positive message,” Schuller said.

Schuller isn’t the only one who believes in Hip-Hop Church America.

Michael Nason, president and co-founder of Newport Beach-based The Machine Productions, is developing Hip-Hop Church America into a national TV show.

The Machine Productions is a multimedia entertainment company that provides audio and visual entertainment to a diverse, international consumer group.

Nason, a Hip-Hop Church America executive producer, has produced, promoted and bought airtime for Schuller’s “Hour of Power” show for

close to 30 years.

The show is broadcast weekly to more than 15 million people worldwide.

With the growth of the Southern California Hip-Hop scene, Schuller feels hip-hop can help with his role in the church of “integrating emerging world views and cultures into our ministry.”

Mos Def Arrested Outside MTV VMA Awards Over Performance

Rap

star Mos Def was arrested last night (Aug. 31) after MTV’s VMA’s because he didn’t

have authorization to perform outside of Radio City Music Hall in New York.The

rapper, born Dante Smith, was charged with disorderly conduct after attempting

to perform on a flatbed truck for a crowd outside of the event. Police

ordered the rapper to end his impromptu performance of "Katrina Clap,"

a freestyle criticizing the Bush administration’s response to the Hurricane Katrina

disaster. The

request to halt the performance was not immediately relayed to MOs Def. According

to reports, members of the rapper’s entourage were arrested as well. Representatives

for MOs Def said the rapper was unjustly arrested and that the whole situation

was captured on camera. Mos

Def was released this morning (Sept. 1).

AHHA Fashion: Miskeen Originals

Before Miskeen Originals could be found in stores across the country, and even before the likes of Bernard Hopkins, Bun B, Snoop Dogg and Alicia Keys donned the colorful, hand painted shirts; artists were painting and selling Miskeen in the streets of West Philly. The team built a buzz, their brand and a name in the fashion business by opting for the unique concept of making every piece an original piece of art. Since the time founders Yaniv and Ilan Zaken brought in artists to paint Miskeen’s first shirts, they have expanded the company’s talent to 34 artists.

Just how does Miskeen seamlessly merge art with fashion? AllHipHop.com Alternatives went behind the scenes at their Camden, New Jersey headquarters to investigate the secrets of this innovative company.

The Miskeen factory itself is just as colorful and ornate as the clothing inside, with graffiti murals covering the outside walls of the factory. Inside the studio, the sales and marketing teams work side-by-side with the artists, ensuring that the artistic and business aspects are in sync. The art transcends just fashion; there are hand-painted desks and chairs along with the vibrantly colored walls decorated with original paintings. Next to the office area is the silk-screening room, where the silkscreen artists work directly with the design team to create images digitally and translate them to shirts. The entire process from computer to production, theoretically, takes only a couple of hours. In reality, the team experiments with colors and styles, and apply their own creativity to make each work original.

“We do silkscreen in house, and we do hand art in house, because fashion catches so quickly and we have to be prepared,” Marketing Director Jasmijn Rijcken explained during our tour. “For instance, as soon as Bun B wore that Pink Panther shirt [in Beyonce’s video], everyone else wanted it the next day.”

On the other side of the silkscreen room is a huge art studio where about 15 to 20 artists create the looks for Miskeen simultaneously. They start with an initial design and add their individual flavor and flair to each shirt. Once the shirts are produced, it is up to the retailers to pick and choose which designs they want to sell. However, when they place the orders, store buyers are not entirely sure what they will end up with, as each shirt is uniquely made. They will know what color shirts they will receive, but the finished product depends on the artist’s vision at that moment. From time to time, Miskeen does create exclusive lines for certain major retailers, such as Finish Line.

While Miskeen’s customer base is mostly men, they do have a women’s line in the works. They have 37 stores throughout the United States under their Dr. Denim line, and the Miskeen brand is available at hundreds of retail stores nationwide.

According to Jason Moody, Sales Manager for the Southeast region, the South has embraced Miskeen and boasts some of the best selling stores in the country. “There is a store in Raleigh, North Carolina that might be the best damn store in the country. I’ve been to some big glossy stores, and then I’ve been to some hood ass stores, but the love that the clothing line gets is crazy nationwide.”

In addition to spreading their artistic vision across the U.S., Miskeen is working closely with Upliftment Jamaica, a St. Thomas based non-profit organization dedicated to educating and empowering Jamaican youth, supported by Russell Simmons, Dr. Ben Chavis, Sean “Diddy” Combs, Buju Banton and other industry heavyweights. In their hometown of Philadelphia, the Miskeen crew organizes frequent fundraisers to support Upliftment Jamaica’s vision. In July 2006, two Miskeen artists flew down to Jamaica to teach art classes and design shirts with some of the Upliftment Jamaica campers.

The secret of Miskeen’s success is, that through their original art, they can always breathe new life into fashion. They can adjust in accordance with the frivolity of fashion, and can always rely on their basic artistic skills as trends come and go.

Game Theory

Artist: The RootsTitle: Game TheoryRating: 4 1/2 StarsReviewed by: Jayson Rodriguez

Something’s got to give. Since 1999’s Things Fall Apart, The Roots have tried to balance an extremely tight rope between underground supremacy and commercial viability. But the Philly collective has either veered too far to the left with their sound (the rock-ish hum of 2002’s Phrenology) or played it safe with a small collection of songs (2004’s The Tipping Point) hardly potent enough to match the capabilities of a band that’s headlined Radio City Music Hall and Lincoln Center. With Game Theory (Def Jam), however, ?uestlove and Black Thought are synchronized; both musically and lyrically aligned with a darker timbre, resulting in the band’s finest album since Things Fall Apart

From the start, Thought continues to extol the virtues of his ever expanding voice and consciousness, which the characteristically reticent emcee first displayed on The Tipping Point. “I try to school these bucks, but they don’t wanna listen/That’s the reason the system making this paper from the prison,” he rages over the frantic drum and keyboard pace of the Kool & The Gang and Ohio Players sampling lead single, “Don’t Feel Right.” The opening track, “False Media,” finds Thought solemnly chastising the U.S.’s coverage of the War on Terror. Production wise, the album also soars with the sinister bass line and thumping drums on the haunting “In The Music” and the blissfully woozy stylings of “Long Time” featuring fellow Illadelphian Peedi Peedi.

The few miscues, of which most are minor, come toward the back end of the album. “Here I Come” revisits the guitar-laden synths of Phrenology’s rock-inspired selections with mixed results. Here, Thought’s verse sound rushed and he’s easily bested on the mic by returning members Malik B. and Dice Raw. Then there’s the sluggish “New World,” which sonically fails to match Thought’s revelatory rhymes. It’s only in these instances where the chemistry of the band succumbs to ?uestlove’s adventurous musical endeavors.

During a time of war and tragedy-most of the project was recorded in the wake of Hurricane Katrina-The Roots could have easily relied on their rabid neo-soul friendly fan base and Def Jam’s marketing muscle to craft an album more digestible and fitting for an act on such a mainstream label. But instead, The Roots have masterfully come together thematically to capture and challenge the pulse of a nation, band, and their Hip-Hop peers. And that’s not a game.

Crunchy Black: Crunch Time

F

or Darnell Carlton, March 5, 2006 was supposed to be the payoff for over 15 years of loyalty and dedication. But, as Three-6-Mafia took home the Academy Award for Best Original Song, their performance marked one of the final times the man more commonly known as Crunchy Black would perform with the group. When remaining members Juicy J and DJ Paul resurfaced weeks later on HOT 97’s Summer Jam stage stating that their Oscar statue had replaced Crunchy Black, it merely confirmed the rumors that Memphis’ favorite rap collective was now a two-man operation.

Breakups are usually ugly, and the rap game hardly an exception. Despite claims from both sides that there is no bad blood, accusations of underhanded business practices have left a cloud of controversy surrounding Crunchy’s rationale for leaving the group at the zenith of their popularity.

While lines such as, “N***a I don’t rap anyway, N***a I rob,” have never caused anyone to label Crunchy Black a lyrical assassin, very few people would question his brutal honesty. After years of quietly playing the background and hitting fans with the occasional verse and his trademark “Gangsta’ Walk,” Crunchy Black sounds off on his newfound solo status.

AllHipHop.com: Most of us know how you got the nickname Crunchy Black, but who gave it to you?

Crunchy Black: Where I’m from, Scudderfield, which is in North Memphis, me and another dude used to run together. Both of us were dark as hell, and back then, in the projects, you didn’t really call people on the phone. We’d just stand outside each other’s houses and holler for the person we wanted. Me and the other dude’s nicknames were both “Black,” so when someone was standing outside yelling, “Black,” we never knew which one of us it was for and we’d both be standing at our door. One day he said, “G####### it, we gonna’ stop all this right here. We’re both black as hell, but your ass is crunchy, so I’mma call you Crunchy Black.” After that, people in the hood would holler out, “Crunchy Black,” and it just kind of stuck.

AllHipHop.com: What were you listening to back then?

Crunchy Black: We mostly jammed off of DJ Paul and Juicy J. Back then, they were just DJs and weren’t really rappers. They were actually the two crunkest DJs in Memphis. Whenever they used to get a job to do a party or something, we would just listen to whatever Paul and J had, then there this other DJ named Squeaky. He was jammin’ too.

AllHipHop.com: When we think of the Memphis rap scene today songs like “Triggerman,” “Armed Robbery” and, of course, “Tear Da’ Club Up” come to mind. What was it like to be around when those classics were being made?

Crunchy Black: Ahh yeah, “Triggerman.” [8Ball] and [MJG], them some good boys. All that was a fun time.

AllHipHop.com: You’ve become famous for “Gangsta Walking,” can you explain how that happened?

Crunchy Black: Basically, back in them days that we were talking about, we used to all go to this club called Studio G, the G stood for gangster, so that pretty much tells you what kind of spot it was. Later it changed to The Plush Club, I heard that it might be getting shut down. But anyway, everybody would come up there at midnight to hear Paul, J and Squeaky, and the club wouldn’t shut down until after three in the morning. Paul and J would let their beats run for a whole hour, I’m talkin’ about s**t that’s loud with a whole bunch of bass and noise in it. Even when the song started to go off, they’d either bring it back or mix it in with another cut.

So during that time, everybody is getting buck, getting crunk. We used to have this thing called, “Last Man Standing.” That’s where you’d try to invent a new dance, even if the s**t was bad. This one dude was doing it, but he was f**kin’ it up. We all knew that he was doing it wrong, but he just kept on dancing. So, I really didn’t invent the “Gangsta’ Walk,” but I was so tough that I became the champ at that s**t.

AllHipHop.com: Would you say that winning the Oscar last year was your highest point?

Crunchy Black: Yeah, but there was a lot that led up to that point. People were always buying our s**t, but when you get that award it exposes you to a whole different set of people so you can sell more records. Paul and Juicy are smart like a motherf**ker, so throughout this whole time dealing with Sony they were doing the right deals.

I think they outsmarted Sony, because it got to a point where they didn’t really need the label and they threatened to leave. That was the whole thing behind Most Known Unknown, ‘cause they was going Gold or still getting good paper no matter how many records we sold based off how the deal was. Now with this record, you see three videos and n***as on 106 & Park, ‘cause [Sony] wanna’ put them out there and see how much they can get.

AllHipHop.com: That’s some pretty high praise for your former group members, so it doesn’t seem like a beef thing. What led to you leaving the group?

Crunchy Black: Part of it was that, besides Project Pat, I felt like I was the only real n***a. If you look at Most Known Unknown, that really was most of my s**t. I had made an album called From Me To You: 1 The Hard Way, and they used some of that material for this new album. It’s my ideas, but I’m one whose verses are getting cut on “Stay Fly” and “Poppin’ My Collar.” For me to be down with them n***as for 15, 16 years and be a real n***a, I felt that I deserved better than that. And when I say that, I don’t want people to think that it’s beef or no s**t like that.

A lot of other people had left the group because they didn’t feel like they were getting taken care of as far as the money was concerned. I was tired of my [solo] album getting ignored, so really I was gonna leave before this album even came out, but I stayed for one more year. When it came time to get the record ready, Paul and J come telling me that I need to pay $50,000 for an entertainment lawyer, so I gave them the $50,000. When we get there to have the meeting with the lawyer, everybody’s telling me I have to wait outside.

AllHipHop.com: So all that time your money wasn’t being handled correctly?

Crunchy Black: Yeah, but I’m a real n***a so I just have to charge that one to the game. You can take my songs and each get $150,000 off of it, but I can’t see no royalties? When I got home, I hired my own lawyer and he told me that for $50,000 he’d represent me for life! To look over a contract is only about $75 and for an entertainment lawyer, [$2,000] is really too much to be paying, let alone [$50,000] -you feel what I’m saying?

AllHipHop.com: Was that when you decided to leave?

Crunchy Black: Nah, the last straw was that whole time that we touring, I’m having to come out of my pocket and get my own hotel rooms and rent cars and s**t. We had got pulled over ‘cause the n***a that was driving was doing some crazy s**t. Since we were by the border of Mexico the police searched the car, they had the dogs and everything. Now I was sleep this whole time before they searched the car, and I had some weed on me but they never found anything. All of a sudden, when we get to the venue Paul is talking about I almost got us locked up. How? The cop ain’t pull us over because he smelled weed, he pulled us over because the n***a who y’all had driving was f**kin’ up. So after that they come sending one of my boys to tell me that I have to find my own way to the next show; they didn’t even come tell me themselves and we’re supposed to have been tight for 15 years. They’re the ones with the tour bus, and I’m coming out of pocket to get myself to the venue and getting there before them! Sony’s sending them money, but I’m checking myself into the hotel every time and paying for my own room.

People had left the group ‘cause of their money not being done right and other stuff too, but if it’s only three n***as in the group there’s no excuse not to pay a n***a. So while we were in New York, I called Sony and told them that I was leaving the group. That next day I got on a plane and left. And it ain’t no beef, I’m not about to make a record talking about I want to kill Paul and J or no s**t like that. I don’t appreciate that s**t they did as far as my money and taking my songs, but I learned a lot about the business from them. If you’re a fan of them, stay a fan, don’t jump over on my bandwagon ‘cause of what happened between me and them.

AllHipHop.com: There were originally quite a few members of Three-6-Mafia. Now that you’re a soloist, do you talk with them?

Crunchy Black: I’ve got my crew called The Real Hard Hitters. LaChat tried to do some f**k s**t and come out with a crew called The Hard Hitters, but that’s just some copycat s**t. If you look on my website which is www.myspace.com/crunchyblackandtherealhardhitters then you can tell the difference. On our CDs, it looks just like the Tennessee [license plate] and the logo is in the corner.

I had Gangsta Boo down in the studio at my house one time, but she was rapping some old Three-6 stuff. It ain’t nothing personal, but this is something new so we got to leave all of that old stuff behind. If we’re going to do something you’ve got to come with some new raps and s**t, don’t nobody want to hear that old s**t. And Lord Infamous was just lost, lost in the sauce on them drugs, so I can’t do anything with him.

All this time I had my real n***as from back home telling me, “Come on Crunchy, open up a studio or something so we don’t have to be out here selling this s**t!” I’m down to help anyone who’s down to help themselves. I told them that once they got their act together we could do something. These are my same three boys who’ve been down with me this whole time, Pharaoh “The Prince of The City,” Explosive and Buck 4 Luck.

AllHipHop.com: Are you still affiliated with Sony or are you independent?

Crunchy Black: I’ve been talking with Ruthless Records and Ruff Ryders. I’m leaning toward Ruff Ryders because when I sat down and talked with them, they just kept it real with me. Plus, it makes more sense to go with someone who can get me out to that area where they might not be that familiar with me.

AllHipHop.com: Any last words?

Crunchy Black: We’re coming to every city. If you need studio time and you’re trying to do something positive and get some money in your pocket we’re going to see you. When I came home I didn’t know what to do. I just prayed that if God would help me then I’d put this good word out. We’ll help you get that paper, but if you’re on that bulls**t, we can’t do anything for you.

Mr. DJ: Hey Mr DJ!

S

ome things seem like they were just made for each other. Like chicken and waffles, Will and Jada, and in the case if Outkast and Mr. DJ, it’s more than just chance or even luck that they met. Undoubtedly, each of them would have been successful as individuals, but together they will forever hold a permanent place in not only Hip-Hop, but music history. If you’re not familiar with his name your not alone. Having referred to himself as a man that is often heard but rarely seen, Mr. DJ has made it a point to stay out of the limelight and under the Outkast umbrella. But even though his image has been low-key, don’t think for a second that his music has been as well. Winner of two Grammy’s, one for Producer of the Year for “Ms. Jackson,” the other for Album of the Year, Mr. DJ could arguably put up a stiff competition with Three-6-Mafia for the title of the most known unknown.

AllHipHop.com: Most people are familiar with your music but don‘t even know who you are, can you introduce yourself to those that don’t already know you and your affiliation with Outkast?

Mr. DJ: I met Outkast through Rico Wade, my cousin, he is one of the members of Organized Noize. Well, we had beat machines and we were trying to get in the music business and my cousin met Outkast and they started working on Outkast’s album. I was a DJ, I been DJin’ since my high school days and even before that. I had asked my cousin if I could be the DJ for Outkast and that was kinda how I met them. We started to work on the Southernplayalisticadillacmuzic album and that was back in ’94 and at that time we [Outkast and I] weren’t quite producers, we just watched Organized Noize make beats. We kinda picked up on what they were doing everyday, [they were] beatin’ on beat machines so we got beat machines and kinda mimicked those guys. By the second album we had actually gotten pretty good at makin’ beats, Dre, Big, and I, ‘cause we used to practice while we were on the road. Dre decided to rap on one [of our beats], which was “Elevators” and that was kinda one of the first tracks that we, Earthtone III, produced. That was the start of the whole production thing for me.

AllHipHop.com: You, Big Boi, and Andre decided to form Earthtone III because you were all producing tracks together but did one person end up taking on more of the work than the others?

Mr. DJ: Well, actually, it was a three-way split between us. Most of the time, Dre and I tended to do most of the production, Big wasn’t much into doing the tracks, he’s more into that now, but back then they were on the road a lot. After we formed the Earthtone III company I wasn’t DJing anymore so, they would be on the road and I would be back at the studio tending to the new artists we had, Slimm Calhoun, who was an artist I discovered and brought to them. So, I was more like the producer/A&R. I would get everybody’s album together and make sure they were tight while they were on the road, that was really my thing.

AllHipHop.com: Is the Earthtone III label the reason why you don’t receive your first production credits until Aquemini? All the previous albums you’re only credited with scratches…

Mr. DJ: Yeah, at the time we were in between forming Earthtone III and I think if you look at the credits it will say “Produced by Outkast for Earthtone Musi”c and that was all of us, we just weren’t getting individual credits at that time. But, there was a time before I got with ET3 that I was an associate producer for Organized Noize and that was when I produced the 8Ball & MJG album, Goodie Mob’s “They Don’t Dance No More,” “Black Ice,” you will see my credits as produced by Mr. DJ on those. Once we went under the ET3 name, it kinda put a shadow over everything ’cause people always thought that everything was produced by Outkast, so I never got my just due for it. Now, I’m in the process of making my own name because I’ve been under the Outkast umbrella for so long.

AllHipHop.com: You’ve stated that your often heard but rarely seen and you seem to have made it a point to stay out of the spotlight, why is that?

Mr. DJ: When we started doing this thing, Dre and Big were just regular people and as things progressed, I started to notice a change in their lives. Like, they weren’t able to go to the store or just be normal people and lead normal lives due to their success. I’m a private person, and I realized that wasn’t what I wanted. I wanted everything that comes along with being a producer or being famous, as far as being able to take care of my family and the respect of it all but I never really been a fan of being in the limelight. I’ve always been in the back and I kinda like it that way.

AllHipHop.com: Songs like “Da Art of Storytellin” or “B.O.B.” make the listener feel like they’re actually in the song or at a live show, it seems like the music comes to life. What is your creative process when making your music?

Mr. DJ: My process is just, uh, smoke a few. It takes me a minute to get in the mode, first of all, I need to feel like making music. There are times when months go by and I’m just not feelin’ creative and I get no work done, then there are times I can go in and make a beat in ten minutes. I guess my…my, what’s the word? What do you call it when you do something on the regular?

AllHipHop.com: Your ritual?

Mr. DJ: My ritual, riiight. I got my normal ritual where I smoke a few, put on some old records, have a few drinks and just get in the zone. Then it’s all about the energy. Some people go into the studio and say “Okay, I’ma make this kinda beat and I’ma do this kinda song,” I go in and whatever comes out of me beatin’ on the beat machine, whatever vibe I get from it, that’s what I use. It’s the energy at the time, I don’t plan anything. I don’t listen to a lot of radio here in Atlanta, so when I’m in other cities I listen to what goes on there. I listen to a lot of old records, I’m an old record head.

AllHipHop.com: So, what was that one record as a kid once you heard it, you knew that music was what you wanted to pursue?

Mr. DJ: I had to be around 10-years-old and that song “Can’t Nobody Hold Me Down,” [by Rooftop Report] the original was playing. I lived in a apartment, so in the summertime when a jam would come on the radio there would be stereos in the windows. I would be outside jammin’ to those songs and when that particular song used to come on, it seemed like you would hear music all over the neighborhood. That’s what made me really love music, to see the way it moved people.

AllHipHop.com: Stankonia was the album that you received the most recognition as a producer and also an album that incorporates so many different musical influences, were there ever times you wanted to do something that others thought were too outrageous or extreme?

Mr. DJ: That was the good thing about working with Outkast, there were no boundaries and we were all kinda on the same page. What other people thought was weird, we thought was kinda cool, so that’s what made us make sweet music.

AllHipHop.com: Is it true that you don’t know how to read music?

Mr. DJ: I do not know how to read music. That’s not something I’m proud to say but I’ve been blessed in being able to create music pretty well. I can’t read music and I’m working on that, to me, I feel like it limits me, well, not exactly limits me but..

AllHipHop.com: Seems like you’ve been doing just fine so far.

Mr. DJ: Yeah, I’ve definitely been blessed I don’t like not knowing things. Even though you didn’t ask me this, I’ll tell you. When I was DJing for Outkast they used to have meetings in the studio and they would be talkin’, ya know, using music language and I really didn’t understand what they were talkin’ about. That made me feel handicapped, it made me feel like I was missing something, even though it didn’t pertain to me because I was only the DJ. I still wanted to know what they were talkin’ about. That’s what made me take it upon myself to learn more about the business and stay on top of the game. With that said, yes, I’ma learn how to read music.

AllHipHop.com: Talking about business, you started your own label in 2001, tell us more about Camp David Records.

Mr. DJ: Camp David is more than a label, it’s more of a lifestyle. Camp David is the place where the President goes to chill and vacates. Big Boi has the “Boom Boom Room” and my house is Camp David because all of us would go to my house and people’s wives and girlfriend’s would be looking for them and nobody would go home at night, we would just be partying all the time, so we called it Camp David, it was like our little compound. So, I decided to take that name and run with it. Camp David, as a label, consists of three artists that I’m concentrating on right now. Those artists are Jason Weaver, you know, from the ATL movie, Jeff B., and I just signed a new group, The Holograms.

AllHipHop.com: I was going to ask you about The Holograms because they’re style is more Rock/Pop than it is Hip-Hop, what was it about them that made you decide to sign them?

Mr. DJ: Well, my music doesn’t always scream Hip-Hop. My music, to me, is more than just Hip-Hop, music is music and to work with something other than Hip-Hop is kind of a relief. Sometimes I feel like I’m trapped in this rap world and rap and Hip-Hop is not all there is…oh wait, this is AllHipHop.com, I guess I shouldn’t say that [Laughs].

AllHipHop.com: It’s all good. Good music can’t be categorized.

Mr. DJ: Yeah. And if I did just Hip-Hop, I feel like that would limit my music and other people that can appreciate good music wouldn’t get to hear that variety. But, yeah, I’m on my way to L.A. to work on the Holograms album and also finish up Jeff B’s album. Jeff B. is currently in the process of working out a deal with Geffen, he wrote Jessica Simpson’s first single and he writes for a lot of other people, so be on the lookout for Jeff B. Jason Weaver is in talks with Atlantic, so hopefully, we have big things coming up.

AllHipHop.com: You already have movie productions under your belt, I take it you were involved in the Idlewild soundtrack?

Mr. DJ: Yeah, I have a couple of songs on the album, one called “Buggface.”

AllHipHop.com: I know we are going to continue to hear your work in the future but is there any chance you’ll decide to step into limelight?

Mr. DJ: Well, guess what? I am. I just realized that in order to get where I want and obtain what I want, that I’m going to have to step out into the limelight a little bit. I guess it’s all about how you step out, I won’t be walking around with big bodyguards , I’ll always keep myself grounded. I just want to succeed. So, if that means stepping out into the light a little bit, that’s what I’ll do.

Tracey Edmonds Named President, COO of Our Stories Films

Entertainment

executive Tracey Edmonds has been named president and chief operating officer

of Our Stories Films, a new film studio created by BET founder Bob Johnson and

the Weinstein Company (TWC). Under

the new position, Edmonds will run all studio operations as well as identify and

guide projects from development to production. She will also create a team of

executives to assist her in her duties. The

announcement was made Tuesday (Aug. 29) by Johnson and Weinstein Company co-chairs

Bob and Harvey Weinstein. The

company, a joint venture established last month with Johnson and TWC, was created

to produce urban comedy films. The creation of Our Stories Films marks a milestone,

Johnson said. "For

a long time, the African-American creative community has wanted to have a studio

where greenlight authority rests with an African-American," he said. "I’m

happy that Harvey and Bob have joined mein making this vision a reality. Edmond’s

accomplishments as owner, president and CEO of Edmonds Entertainment Group made

her a logical choice to run Our Stories Films."

Edmonds Entertainment Group found success with such ventures as the company’s

first feature film Soul Food, which spawned the Showtime television series

after garnering $43 million at the box office and a triple platinum soundtrack.

In addition,

Edmond’s independent film production company, e2, released the films Hav Plenty

and Punks. Small

screen achievements include the BET reality shows College Hill, Lil

Kim: Countdown to Lockdown and DMX: Soul of a Man."When

looking for someone to lead Our Stories, we identified an executive who has a

track record of innovation and success, the respect of the industry, and a strong

understanding of, and relationships with, both business and talent," Harvey

Weinstein stated. "Tracey is the ideal choice, and we’re thrilled that she

will be heading up Our Stories."Edmonds,

one of two African-American executives on the board of the Recording Industry

of Association of America (RIAA), is currently inproduction on Good Luck Chuck,

a romantic comedy for Lions Gate starring Jessica Alba and Dane Cook.

Roxanne Shante Attending Girls Empowerment Brunch At 2nd Annual Black Press All Star Awards

Legendary Hip-Hop

pioneer Roxanne Shante is scheduled to participate as one of lead panelists for

the Girls Empowerment Brunch at the 2nd Annual Black Press All Star Awards.With

a theme of “Empowering Women through Hip-Hop,” the purpose of the brunch

is to give underprivileged girls options for professional career development and

planning."Black

girls and women are under siege,” said DC Livers, managing editor for the

Historical Black Press Foundation. “Everyone needs positive roles models,

especially at risk girls. I’m so delighted that these young women will be

able to see women who embody the strength and perseverance needed to succeed in

business without being a man.” Shante,

a clinical psychologist who runs a psychology practice in New York, will join

DC Livers on a panel that also includes Olivia Fox, Host, Clear Channel’s

“Olivia Fox Morning Show,” Daria Fennell, contributing writer, VIBE.com,

Michelle Hannah of Celebrate Life and Lindsey Bowen of NASCAR.Born

L##### Gooden, Roxanne Shante got started in the music business at the age of

14 as a member of Marley Marl’s legendary Juice Crew. At

age 25, Shante quit the music business due to industry politics and to focus her

attention on obtaining a higher education.The

Girls Empowerment Brunch will be held on Sunday, September 17, 2006 at Marriott

Inner Harbor at Camden Yards. The

event takes place as part of the 2nd Annual Black Press All Star Awards, which

honors the nation’s top Black publications and publishers.

Ruthless Records Co-Founder Jerry Heller Releases ‘Ruthless’ Memoir

Jerry Heller, music

industry executive and co-founder of the legendary rap label Ruthless Records,

recently released his memoirs, titled Ruthless. The

325-page book offers a glimpse into Heller’s career in the music industry, which

started in the 1960’s and 70’s as a super agent who launched the first tours on

American soil for rock superstars Elton John and Pink Floyd. The

book, written with Gil Reavill, details Heller’s relationship with music industry

gurus like David Geffen and Clive Davis, his work as an industry insider promoting

tours for arena-rock groups Journey, Styx, REO Speed Wagon, ELO and others, as

well as his eventual union with the late Eric "Eazy-E" Wright in March

1987, as cofounder of the historic label, Ruthless Records. "One

of the reasons I was able to understand what was happening in the 80’s was because

it wasn’t that unlike what I had seen in the mid-60’s at the beginning of the

Rock & Roll era," Heller told AllHipHop.com. "Around 1986, I heard

about a scene that was happening at a little pressing plant called Macola Records.

Other people recording and pressing at Macola at the time were Ice-T, MC Hammer,

The Timex Social Club, Egyptian Lover, Rodney O & Joe Cooley, Mix Master S####,

Bobby Jimmy & the Critters [which featured Russ Parr] and a group called the

West Coast Wrecking Cru."Heller

started to manage the groups, including the West Coast Wrecking Cru. The

book details the first meeting between World Class Wrecking Cru leader Alonzo

Williams, Heller and Eazy-E on March 3, 1987.

"Up pulls this Suzuki Samuri all tricked out and Eazy gets out with [NWA

group member MC] Ren," Heller continued. "And I meet him and the guy

impressed me. He was only about 5’2. It wasn’t his size. He had a kind of impact,

a charisma about him. He had this inner power I was very impressed with."Ruthless

details that fateful meeting, when Wright played his legendary song "Boyz

In Tha Hood" for Heller."It

freaked me out," Heller told AllHipHop.com. "I thought it was the most

important music I had heard since the mid 60’s and the beginning of Rock &

Roll. Fortunately I had been around long enough so that I could recognize it.

It was sort of a cross between Gil Scott-Heron, The Last Poets, The Rolling Stones

and The Black Panthers. I just said ‘whoa, this is something special. This is

incredible music.’ And it just blew me away. It had that hard core feeling I used

to associate with The Panthers, who were real serious individuals."The

next day, Eazy-E and Heller went into business, launching one of the most successful

rap record labels of all time, Ruthless Records.The

book chronicles Heller’s tenure at the label and answers a number of questions

about the origins of Ruthless Records, how he and Eazy-E were invited to dine

with George Bush Sr., NWA tours ("bullets in one tour bus, weapons in the

other tour bus") and Marion "Suge" Knight’s entrance into Ruthless

Records via Tracy "The D.O.C" Curry."I

always liked Suge Knight, but Eazy always saw right through him," Heller

told AllHipHop.com. "He was an enterprising guy. I used to sit with him for

hours on end about management."Heller

said Eazy wanted to have Knight killed early on, because he "always felt

Suge was going to be a problem." For

the first time, Heller responds to accusations that he cheated Ice Cube and Dr.

Dre, two former members of legendary rap group NWA, who went on to become superstars.

The

pair left Ruthless Records in very public feuds with Eazy-E and Heller and released

the legendary diss records "No Vaseline," "Dre Day."Both

accused Heller of mismanaging their careers, charges Heller vehemently denies

in the final chapter of Ruthless titled "Real N##### Don’t Die,"

which is dedicated to Eazy-E. Ruthless

is in stores now nationwide via Simon Spotlight Entertainment. For more information

visit simonsays.com or

www.myspace.com/jerryheller/

Kevin Federline Inks Deal With Sony/BMG, Lands Role In CSI

While

critics may have slammed Kevin "K-Fed" Federline’s debut performance

as a rapper at the Teen Choice Awards, Sony BMG is taking his career serious and

has inked a deal with his Federation Records record label. The

first release under the new venture will be Federline’s debut album Playing

with Fire, which is slated to hit stores Oct. 31. Federline, who recently

completed the video for "Lose Control," has also landed a role on CBS’

hit drama CSI: Crime Scene Investigation. Federline

will portray "Cole Tritt," a troubled young man who harasses the CSI

team, as they investigate a serious of assaults in the Las Vegas area. “I’m

very excited about all of the opportunities that are being presented to me at

this time that will allow for me to grow as an artist and please my fans,”

Federline said. Federline’s

debut performance during the Teen Choice Awards on Aug. 20 was lambasted in the

media, with many claiming Federline doesn’t have what it takes to make it as a

rapper. Coincidentally,

Federline’s wife Britney Spears – who has sold over 85 million records world wide

– is an artist on Sony BMG’s unit Jive.

“Bling” Book To Cover Jewelry of Hip-Hop Artists

Authors

Reggie Ossa and Gabriel Tolliver are preparing a new book called Bling: The

Hip-Hop Jewelry Book, to be released in Oct.“The

book is basically a look at all things bling. It’s a piece of cultural anthropology,”

co-author Gabriel Tolliver told AllHipHop.com. “Bling is an element of Hip-Hop

culture, and it announces that you’ve arrived.”Bling

will be featured as part of the Black Style Now exzhibit being held at the Museum

of the City of New York from Sept 8th through November.“We

really just wanted to approach our passion for the culture from another angle,”

co-author Reggie Ossa said about the exhibit. “There’s going to be a

panel and book signing and some of the most creative jewelry designers of today.

We’ll have the next generation of Jacobs there, and it will really showcase

what Bling is all about.”The

book, which chronicles the history of jewelry and its significance in Hip-Hop

culture, will feature in-depth profiles of jewels owned by Hip-Hop greats such

as Slick Rick, Jam Master Jay, Lil’ Kim, Tupac, Fifty Cent, Paul Wall, Kanye

West and Fat Joe.“We’re

trying to show the connection to pop culture and Hip-Hop culture and the influences

that are upon us whether we know it or not, and jewelry is one of them,”

Ossa, a former entertainment attorney and MTV vice president told AllHipHop.com.The

book will also profile high-end jewelers like Tito and Manny, Avianne & Co.,

and Arsham A. Salam and display hundreds of pictures of expensive jewelry from

cover to cover.“I

hope that people get an appreciation for what bling is and what it represents

to our culture. It signifies aspiring to the good life through your jewelry, and

hopefully it will convince people to do just that," Tolliver said.Bling:

The Hip-Hop Jewelry Book hits bookstores Oct. 31.

Young Jeezy: The Understanding

As the summer offers weltering heat waves, Young Jeezy hopes to change the climate of Hip-Hop to a much frostier temperature in the fourth quarter of the year. After being the runaway new star of 2005, the question remains as to whether Jeezy will affirm a role in the game that matches his monstrous voice. One thing is made clear from jump, the ATL trap star is much more concerned with the streets that built him up than the ‘burbs that embraced him as a boy n’ da hood.

The self-proclaimed “Snowman of Rap” is all set to release The Inspiration: Thug Motivation 102. Here, Jeezy encourage with candid talk on the plight of the ‘hood, his growth and whether a certain presidential rapper plans to return to rap.

AllHipHop.com: So, Jeezy, rumor has it Jay-Z’s coming back?

Young Jeezy: I mean he here for me. But I love his s**t, why not. But you know I can’t say that s**t. I told my man, I’m gonna go do one album and get us in the game and so y’all do what you gotta do. He can’t walk away from that s**t. He loves it [Hip-Hop]. I just love being able to do it. So I know he love it. Jay ain’t gonna walk away from that.

AllHipHop.com: You love Hip-Hop, but a lot of rappers love your flow so much they borrow it.

Young Jeezy: Yeah.

AllHipHop.com: Ad libs and all that. How do you feel about that?

Young Jeezy: I mean, it is what it is. I’m a trendsetter. I ain’t mad at that. You know that’s how I drive the game. Somebody else’ll start rapping, I want to start you know doing what I’ve done. You know, I just think you gotta make sure you know what you’re talking about. I damn sure do.

AllHipHop.com: Right, right. Can you talk about the song “Bury Me at G”?

Young Jeezy: Oh man. It’s crazy. You know for one “Bury Me at G” is that’s I mean by growing and not getting outside of who you are. You listen to “Bury Me at G” and it’s everything going on today. I still understand the fact that it is what it is, like every time you walk outside you wishing and saying it’s not me [that will die]. You know a lot of people don’t touch on that subject. Only people who really done it all. [Streetlife] was cool, but it was part of being, you know cats like that. But to me, you know I lose homeboys every time we’re on the road. I really understand what it is. It ain’t like I’m not of the scene because I still deal with real issues. Because I’m still that close to the hood, know what I’m saying?

So to me, “Bury Me at G” was just to let people know how I feel about a lot of stuff I go through. Because I feel like this life is sort of deliberate. I mean all this s**t be taken away from me tomorrow, and I think about that, you know what I mean? A lot of people don’t do that. I just really want to touch up on that subject and I ain’t really scared of that. So to me, I really want to speak boldly on it but in a way that you can get it.

AllHipHop.com: So you really want to be buried in Evisu jeans like the song says?

Young Jeezy: F**king right. In a USDA shirt.

AllHipHop.com: Okay.

AllHipHop.com: You lost a lot of weight.

Young Jeezy: The gym, man. I always told myself when I got myself established and I was able to move and wouldn’t have so much to worry about, [I would] get my health right. I did a lot of drinking, a lot of smoking over the years. I’m still doing four shows a week, in nine months, know what I’m saying? [I] get tired. You know, because you ain’t getting no rest and you ain’t eating right, know what I mean? So you know that’s my job. I just take it seriously. Man, I can’t really carry stress like I want to no more. I don’t want to die of stress, know what I’m saying?

AllHipHop.com: What’s the album about?

Young Jeezy: I mean, you know the album, basically that’s gonna take off where we left off. You know what I’m saying? It’s like a lot of cats come and change. So, to me, it’s more important that I keep the music good. You know keeping the message out there, know what I mean?

AllHipHop.com: Did you accomplish your mission with the first album?

Young Jeezy: My first album opened up the door. You know, I perfected my craft, you know a little more every day, you know?

AllHipHop.com: What do you feel about growth?

Young Jeezy: Yeah, you know I just think growth, growth is getting better at what you do, not making no type of songs gonna sell you out [or] take away from who you are. It’s almost like selling your soul. I mean, I ain’t even with that s**t. My whole thing is I do what I do. And I’m good at what I do. I might even sell ten million records this year but, you know. I don’t want to go do something that’s not me [in trying] to sell records, and it’ll blow up in my face. They won’t buy them anyway and I’d be lying to the people. If I preach all this stuff, motivation s**t and then just turn around and do something to get some more money.

AllHipHop.com: You said you had 62 joints. Can you speak on the process of whittling that down?

Young Jeezy: I’m a workaholic dude. I love to work to keep me out of trouble. But like the last [album], I picked out 72 songs. If I can [record] 80 songs, pick 14 from that. But that’s the process, you know, it’s just how you feel. You do what you feel at the time, and when it’s all said and done, you know it’s just like packing yourself all year, you know getting ready to go on that trip you want to take your best s**t. Same thing with album, you know you just get, you want to get all this s**t done and you know it’s time to go, it’s your best s**t let’s get it, know what I mean?

AllHipHop.com: You spoke of before speaking in certain code that only certain people can get.

Young Jeezy: Yeah.

AllHipHop.com: How, are you changing that? Are you opening up a little more?

Young Jeezy: No, I’m just… I’m making it a little bit more … I’m in the streets, so quite naturally, anybody speaking any type of street lingo, I’m gonna pick up on it. It’s like speaking Spanish. Because you go the Spanish [people], you understand Spanish. If you fluid in the streets, you understand street. But if you don’t understand it, it sounds like good music. It’s like Jamaican music, you know like don’t understand what they’re saying but you like it. I think it’s like a lot of people are shifting away from the streets. They ain’t really get it-get it, so the sound, I might lighten up on them just a little bit, know what I’m saying. Let them understand too, so they can get, you know let everybody else get it. Know what I’m saying, the message. Dig?

AllHipHop.com: Yep. You mentioned, you said the label can’t follow me in the streets.

Young Jeezy: Yeah.

AllHipHop.com: What’s the battle that, maybe not a battle but you know what are they looking for as opposed to what you’re giving them?

Young Jeezy: You gotta understand it’s not even the people at the label. It’s the people up top. You know it’s about money. In order to make money, you got to get ahead first. To us, it’s about doing what we love to do and what we’re good at doing and that’s talking to the people. It’s almost like a game sometimes. You get so caught up in that that you can get sidetracked so to speak. You go out and start doing things that ain’t in your character just to sell records. That’s where the problem is. I’m gonna do, what I’m gonna do.

AllHipHop.com: Your life and the life of others in the hood are constantly criticized and monitored.

Young Jeezy: I mean, it’s kind of crazy because look at like that’s the the way it’s designed. It’s like somebody put that s**t together. [The government] wants to stop a terrorist from coming in the country, so you can stop anything – if that’s what you want to do. But like I say, when you just sit back and look at it, kind of see [how drugs] get here and do what you do and you get locked up. Tax payers got to pay for you to be in jail. I mean, the [penal] system is like if there was no mother f**king maids, the hotel wouldn’t work. [If] there wasn’t no cooks, the kitchen wouldn’t work. Wasn’t no us, the world wouldn’t work. Because how you gonna pay this detective. How you gonna pay this government, how you gonna maintain all of this s**t. It’s like its just crazy, man.

AllHipHop.com: It’s like Blacks and minorities in jail is a part of the bottom line in the system.

Young Jeezy: And what’s crazy to me, if the [drug game] wasn’t like it was the world would be f**ked up. They better [feel] lucky they finding a way for us to eat. I mean where I’m from, you got to be taking it, because nobody is giving it.

AllHipHop.com: You think on those deeper levels a lot?

Young Jeezy: Hell yeah. Man, I’m so lucky. I sit back sometimes I can’t even take it all in. Because it’s like, any minute, somebody gonna come with a monkey wrench. I ain’t tripping on it, but it’s like sometimes just thinking about how far I came and what’s going on now in my life and s**t I’m able to do. It’s a whole different type of stress because its industry s**t. I just sit back and look at how lucky I am. You know I got out, I get a chance to ride through the city and have fun, you know having my own but I still feel like going through and it’s like “Damn.” It’s how you used to live, but they still going through it.

C-Murder Sentenced To Full Time House Arrest, Denies Violating Probation

Rapper

Corey “C. Miller” Miller, formerly known as C-Murder, was placed on

house arrest by a Louisiana state judge after attending a Hurricane Katrina documentary

premiere in New Orleans. Miller

was ordered to remain on full home containment until his second trial on a second-degree

murder charge.Miller,

35, is awaiting a retrial in the 2002 shooting of a teenager, 16, outside a Harvey-area

nightclub in New Orleans. His original conviction was overturned after a judge

ruled that prosecutors had withheld the criminal backgrounds of key state witnesses

from the defense.She

ordered him back on full house after seeing his interview at the Aug. 16 premiere

of Spike Lee’s HBO documentary, When the Levees Broke: A Requiem in Four Acts

on New Orlean’s based WDSU-TV, claiming he violated the terms of his probation

by attending the premiere after his 10 PM curfew.During

a recent hearing, no evidence was presented suggesting Miller had violated the

order. Miller testified he was at the premiere to meet with Spike Lee about a

project, but had returned home before 10 p.m. Miller

also said he gave more than one interview and did not violate any terms of the

gag order in the case. Sassone

said prosecutors could investigate the matter as long as Miller’s lawyers were

contacted in advance. Sassone apparently planned to give Miller only partial house

arrest, but later changed her mind."You’re

on home incarceration to prepare for a defense, not to have a social life,"

Sassone told Miller. The

judge allowed Miller to attend Sunday church services, but rejected a request

to let him exercise in a park.

Marc Ecko Links With Nissan To Create Custom Pathfinder, Armada

Clothing

and magazine mogul Marc Ecko has teamed with Nissan of North America to modify

the design of the car giant’s two popular SUV’s, the Nissan Pathfinder and the

Nissan Armada. The

new partnership, dubbed "SHIFT_unltd," was forged to allow both brands

to expand their audience, yet retain their individuality. The

ecko unltd. Nissan Pathfinder will contain a modified grill, a custom black and

grey camouflage paint job, black leather 1960’s style seats, accent molding, a

wood grain steering wheel and other accessories.Ecko’s

Cut & Sew Nissan Armada comes with a cream Landau roof, whitewall tires, custom

hubs, an extra roomy glove box, metal gas and brake pedals, a wireless communication

system, roadster-style gauges and other custom features. “Side

by side, these two vehicles share a design heritage, yet each has its own distinct

character,” Ecko said. “My goal is to take that character to the next

level and to express the vehicles’ individuality through bold, original design

and superior execution.”Ecko

will also create limited co-branded jackets, T-shirts, leather key chains, woven

button-downs and other accessories that will be give away at events and sold online

at www.nissan.eckounltd.com. Proceeds

of the accessory sales will benefit Sweat Equity Enterprises, a nonprofit that

teaches youth professional design and technology skills, while working for leading

design companies. “Both

the Nissan Pathfinder and Nissan Armada are known for their power, style and energy,

which is also characteristic of Marc Ecko’s creative artistry and compelling

vision,” added Jan Thompson, vice president of marketing, NNA. “His

design will bring together two great brands that already have an established relationship

with street culture, making it a natural and ideal fit.”The

two Nissan SUV’s designed by Ecko will be unveiled at a special invite-only event

taking place in New York this Oct.

Common Tapped For Gap Ad Campaign

Rapper

Common has been tapped to participate in a new ad campaign from the retailing

chain the Gap.The

Chicago artist will join fellow celebrities Jeremy Piven, Mia Farrow, Aaron Eckhart

and Natasha Bedingfield for the store’s ‘T-Shirt Shop’ ad campaign. The

recently launched venture will focus on the Gap’s new line of T-shirt’s as the

company celebrates its heritage in self-expression and individuality.Black

and white print ads, shot by acclaimed photographers Inez van Lamsweerde and Vinoodh

Matadin, will feature celebrities wearing their favorite Gap T-shirt in a way

that expresses their individual style, personality and energy.A

message reading ‘long live individuality’ will be included with the campaign,

which also features images with corresponding taglines – such as your expression,

your spirit, your attitude – that capture the emotion of the shot."T-shirts

have become the ultimate vehicle for self-expression," acknowledged Gap marketing

vice president Kyle Andrew. "And while Gap has always been famous for great

Ts, our collection of T-shirts this fall is better than ever before."Other

stars participating in the campaign include Fall Out Boy member Pete Wentz, Eva

Herzigova, Lou Doillon, Paula Patton, Kristen Stewart, Brice Marden and Yvonne

Force. In

addition to the print ads, the campaign also includes portraits from renowned

artists that feature celebrities in their favorite Gap T-shirt. The

"T-shirt Shop" print campaign will run in the September issues of magazines,

including Vanity Fair, Elle, InStyle, Vogue and GQ.Gap

customers recently helped the company celebrate the launch of the new campaign

through special T-shirt customization events in select Gap stores in Los Angeles

and New York. Common

and Piven were on hand for the events, which were held at the Gap’s Hollywood

and Highland store in Los Angeles and the Lexington Street store in New York City.