Throughout his career in entertainment, Chris “Ludacris” Bridges released chart-topping albums, won numerous industry awards, and starred in blockbuster movies such as The Fate of the Furious. He is now headed to Discovery+ for Luda Can’t Cook.
The one-hour Luda Can’t Cook special, from established Hollywood producer Will Packer (Think Like a Man, Straight Outta Compton, The Photograph) will run on the new subscription streaming service. James Beard Award-nominated Chef Meherwan Irani will school Ludacris in the kitchen for the program.
“I absolutely love food and have always appreciated the art of cooking, but I can’t lie – I have no idea what I’m doing in the kitchen,” says Ludacris. “I’m on a mission to change that and master one cuisine at a time – it’s going to be delicious.”
The Atlanta-based rapper/actor will have to cook and serve a menu of Indian dishes to a group of VIPs, including his mother Roberta Shields. Packer adds, “The juxtaposition of a uniquely talented megastar like Luda against a backdrop that he has no real knowledge or skill set in makes for some highly entertaining shenanigans!”
Luda Can’t Cook is scheduled to begin streaming Thursday, February 25 exclusively on discovery+. The platform will also host 55,000 episodes from over 2,500 shows that are part of Discovery’s portfolio of networks, including HGTV, Food Network, TLC, ID, OWN, Travel Channel, Discovery Channel, and Animal Planet.
“We have been working methodically the past two years to bring all of our strategic advantages to the launch of discovery+, including distribution and advertising partnerships around the world, a world-class offering of quality brands, authentic personalities, and the largest content library at launch, as well as a broad slate of exclusive programming,” comments David Zaslav, President and CEO of Discovery, Inc.