Andre 3000 To Star Opposite Will Ferrell In ‘Semi-Pro’

Rapper Andre "3000" Benjamin continues his foray into the world of film with a new basketball comedy titled Semi-Pro. Benjamin joins an all-star cast that includes Will Ferrell and Woody Harrelson. Semi-Pro, which is being produced by New Line Cinema, centers around a fictional 1970’s American Basketball League Association (ABA) team, the Flint Michigan Tropics. […]

Diddy, Sean John Aim To Stamp Out Fake Clothing In Canada

Sean "Diddy" Combs is firing the first shot in a war against those selling counterfeit versions of his Sean John Canada clothing line.On Tuesday (Dec. 5), the company launched "Don’t Buy a Lie," an anti-counterfeit campaign designed to promote and generate awareness about the country’s counterfeiting issues through an alliance with Canadian media, celebrities, retailers […]

Russell Simmons Hopes To Change The Negative View Of Africa’s Diamond Industry

The Simmons Jewelry Company introduced a plan Tuesday (Dec. 5) in New York, to empower African communities where diamonds are a natural resource. Simmons announced the establishment of the Diamond Empowerment Fund, hours after returning from a nine day mission exploring the diamond industries of South Africa, and Botswana. “I have witnessed…that diamonds can be […]

DJ Whoo Kid Launches Pow! Magazine

Budding entrepreneur and acclaimed mix-tape DJ Whoo Kid seeks to expand his growing media empire with his latest venture, POW! Magazine. POW!, which borrows its name from a run of successful mixtapes DJ Whoo Kid released, is set to premier this Christmas with the inaugural issue dubbed “Hip Hop vs. Hollywood,” featuring Mobb Deep and […]