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Bryan “Birdman” Williams is a busy and successful man. After running Cash Money Records with brother Ronald “Slim” Williams, and ushering in a new generation of rappers via his “son” Lil Wayne and the YMCMB roster, he’s on to the next one.

All ballers know that they need to “diversify their bonds” – and in recent years, Birdman has extended his brand into books via the Cash Money Content company. A quick riser in the Urban Fiction lane, Cash Money Content is home to authors like “Basketball Wives’” Evelyn Lozada Ochocinco, the “Queen of Street Lit”, Wahida Clark, and New York Times bestselling couple, Ashley and Jaquavis.

Below, Birdman talks with two of his authors about taking over the Urban Fiction game – and his plan to venture into movies next. Check the video: