(AllHipHop News) Nearly two decades ago, No Limit Records was one of the premier music companies in Hip Hop. Between 1998 and 1999, founder Master P had the label’s artists putting out projects on nearly a monthly basis. The constant releases and the highly publicized distribution deal with Priority Records made The Tank an appealing option for many performers.
Besides C-Murder, Silkk the Shocker, Mystikal, and Romeo, West Coast representative Snoop Dogg even signed with the New Orleans based label. According to Master P, other eventual Hall of Fame level rappers were interested in partnering with No Limit as well.
“Anybody you can think of called me for advice or thinking ‘What can I do to get with No Limit?’ From Eminem to T.I. to anybody you could think of, we done had that conversation where they wanted to be with No Limit,” P told HipHopDX. “It was a sad tragedy, but [2Pac] was trying to get is life together, thinking ‘What could I do?’ Same thing with Snoop. People started checking for us, because they knew we was making money. They knew we was printing money.”
Watch Master P’s interview below.