(AllHipHop News) West Coast Hip Hop representative YG is moving beyond just offering his fans merchandise.
With his LA culture inspired 4 Hunnid collections, the emcee is transforming into a full-fledged streetwear fashion maven.
The brand has now presented its Spring/Summer 2017 line featuring caps ($35), sweatshirts ($65), hoodies ($72), t-shirts ($35), and long sleeve tees ($50).
“People always thought of 4 Hunnid as merch, so we want to present it in a different way for people to perceive it differently,” says Creative Director Gavin “Mizzle” Mathieu. “We really want to create a fashion brand.”
4 Hunnid Clothing launched in February of 2016 as a test order with Zumiez.
According to the action sports specialty clothing store, the collection was the fastest selling test order in the company’s history.
YG’s 4 Hunnid Clothing is now available in over 400 Zumiez locations nationwide.
To purchase 4 Hunnid items online visit shop.4hunnid.com.
