Adidas’s Rare Annual Loss Sparked By Kanye West Partnership’s End
Adidas’s breakup with Ye has plunged the company into a financial decline, prompting a strategic reevaluation.
Adidas’s breakup with Ye has plunged the company into a financial decline, prompting a strategic reevaluation.
Kanye West called out Adidas on Instagram, leaking a purported email advising staff how to answer “questions about Yeezy.”
Kanye West claimed Adidas was trying to “rape” him as he accused the company of suing him for millions of dollars.
Kaney West insisted Black people can’t be antisemitic and only offered a partial apology to his young Jewish fans.
Kanye West accused the designer of taking money from Adidas to mock his newly released Yeezy Pods sock-like shoe.
Adidas is still trying to figure out what to do with unsold Yeezy shoes after cutting ties with Kanye West.
New bombshell allegations give a new look at why Adidas severed ties with Kanye West.
Adidas said it made the right decision to cut ties with Kanye West after the company’s CEO defended Ye on a podcast.
Adidas CEO Bjørn Gulden expressed sorrow over the Kanye West split and the downfall of “one of the most successful collabs in history.”
The philanthropist will be one of five organizations to benefit from the sale.
Sneaker brand gets rid of Yeezy stock but will not make a profit.
Yeezy sneakers and slides were back on sale Wednesday for the first time since Adidas cut ties with Kanye West back in October.
Adidas lost a bid to re-freeze $75 million of Kanye West’s Yeezy funds but is expected to seek another hold later this week.
Kanye West and Adidas are currently in legal action fighting over whether the $75 million asset freeze should remain in place.
Kanye West is entitled to 15 percent of the sales of all Yeezy products, which Adidas will start selling again at the end of May.
The company is desperately trying to figure out what to do with all of the Yeezys they have in stock.
Adidas is facing more fallout from their relationship with Ye, formerly known as Kanye West after the rapper went “death con 3 on Jewish people” and was booted from the footwear giant – costing the company billions!
Adidas reported further losses stemming from the termination of their partnership with Kanye West, as Yeezy sneakers remain unsold.
Fans are mocking the company for their 2022 decision.
Could Kanye West and Adidas be getting back together?