Marc Ecko Links With Nissan To Create Custom Pathfinder, Armada

Clothing

and magazine mogul Marc Ecko has teamed with Nissan of North America to modify

the design of the car giant’s two popular SUV’s, the Nissan Pathfinder and the

Nissan Armada. The

new partnership, dubbed "SHIFT_unltd," was forged to allow both brands

to expand their audience, yet retain their individuality. The

ecko unltd. Nissan Pathfinder will contain a modified grill, a custom black and

grey camouflage paint job, black leather 1960’s style seats, accent molding, a

wood grain steering wheel and other accessories.Ecko’s

Cut & Sew Nissan Armada comes with a cream Landau roof, whitewall tires, custom

hubs, an extra roomy glove box, metal gas and brake pedals, a wireless communication

system, roadster-style gauges and other custom features. “Side

by side, these two vehicles share a design heritage, yet each has its own distinct

character,” Ecko said. “My goal is to take that character to the next

level and to express the vehicles’ individuality through bold, original design

and superior execution.”Ecko

will also create limited co-branded jackets, T-shirts, leather key chains, woven

button-downs and other accessories that will be give away at events and sold online

at www.nissan.eckounltd.com. Proceeds

of the accessory sales will benefit Sweat Equity Enterprises, a nonprofit that

teaches youth professional design and technology skills, while working for leading

design companies. “Both

the Nissan Pathfinder and Nissan Armada are known for their power, style and energy,

which is also characteristic of Marc Ecko’s creative artistry and compelling

vision,” added Jan Thompson, vice president of marketing, NNA. “His

design will bring together two great brands that already have an established relationship

with street culture, making it a natural and ideal fit.”The

two Nissan SUV’s designed by Ecko will be unveiled at a special invite-only event

taking place in New York this Oct.

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