Coming out of Lithonia, Georgia, BLO (@lilhot_5) is making his mark in hip-hop with Soon, a 19-track album that’s part life story, part motivational message. Drawing from his toughest times, BLO creates music that’s raw, honest, and full of heart.
For BLO, music isn’t just something he loves. Instead, it’s a way to survive. Growing up around Atlanta’s music scene gave him the push to take his craft seriously. “I always loved music, but Atlanta showed me a different side of it,” he says. That inspiration and a lifetime of hard lessons shine through on Soon, an album all about bouncing back and aiming higher.
The title of the album, Soon, says a lot. For BLO, it’s a promise: “A change is SOON to come,” he explains. That belief runs through every track, tying together stories about his struggles with his determination to keep moving forward.
One of the most powerful songs on the album is “Hole Again,” where BLO opens up about the emotional toll of spending 90 days in solitary confinement. The song’s stripped-down beat mirrors the loneliness of those moments, while BLO’s voice carries the pain and hope that define his journey.
Even though Soon focuses on BLO’s personal battles, it hits on universal themes of survival and growth. His lyrics feel like real conversations, which is exactly how he approaches his music. “I’m just talking with my people,” he says. Tracks like “Breaking Free” and “In My Rearview” pair BLO’s real-life stories with Atlanta-style beats, giving listeners something to vibe to while reflecting on his message.
The production on Soon keeps things simple, letting BLO’s lyrics and delivery shine. While some songs may sound similar, the emotions and stories in his words keep the album interesting.
What makes BLO stand out is his ability to take the hardest parts of his life and turn them into music that inspires. Soon isn’t just an album—it’s a story about how BLO has grown, both in life and in his music. “I’m not the person I was before I started music,” he says, and you can feel that growth throughout the project.
Stream ‘Soon’ below: