(AllHipHop News) Chance The Rapper is making huge waves in the music industry, and he’s doing it without the backing of a major record label. The SAVEMONEY member’s Coloring Book mixtape became the first project to chart on the Billboard 200 off only streaming totals.
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Coloring Book is just the latest album-quality body of work that Chance has released for free. His previous tapes, 10 Day and Acid Rap, as well as the Donnie Trumpet & The Social Experiment album Surf were available for download without payment.
Chance spoke with Beats 1’s Zane Lowe about his new collection, and the conversation included the Chicago representative explaining his decisions on staying indie and giving out free music.
On not selling his music:
I think the free part of it is more of an attention grabbing thing and something that people can use as a marker to track what I’m doing. Since I was 15 or 16 passing out mixtapes outside of my high school, I always gave them away for free. I’d get in trouble with my pops, because we’d work to get this money and then I spend it on CDs, and literally give it away. I would always explain that I want to get it to as many people as possible.
On record labels:
I don’t agree with the way labels are set up. I don’t agree that anybody should sign 360 deals or sign away their publishing or take most of the infrastructure that’s included in a formal deal. But I’ve learned to not be like, “f-ck this company, f-ck this company.” Even though a lot of those people tried to make it really hard for me to release my projects.
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Listen to Chance The Rapper’s interview below.