50 Cent is diversifying
and taking some of the money he earned from his multiplatinum album releases
and investing in a beverage company.
Unlike his business
counterparts who have invested in energy drinks and liquor businesses, the Queen’s
bred rapper bought a stake in Glaceau, the company that owns the Vitamin Water
50 said he drinks
the product on a regular basis, since he does not drink alcoholic beverages.
According to sources, 50 Cent will release his own line of drinks, a grape-flavored
beverage called Formula 50.
Formula 50 will
retail for $1.99 and while it hasn’t been officially released, select stores
in New York are testing the product.
Presently, 50 Cent is recording his second album, which was originally slated
to be released this summer.
50 Cent scrapped the first recording of the album, fearing he hadn’t outdone
his major label debut, Get Rich or Die Trying.