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Lil’ Flip: Flip The Script

Lil’

Flip has come a long way since his days as a teen freestyle wiz in

Houston. With a solid decade of recording experience under his belt,

he’s also been subject to some of the worst nightmares any artist could

have. From being shot in 2002, to being sued over the Pac Man sample in

“Game Over,” to serious label woes when his album got leaked in his

last deal at Sony, Flip could easily be a wary soldier on a dirty

battlefield.

Rather than let past decisions and troubles jade him, Flip morphed into

a stronger, wiser businessman. Now with a new independent situation

with Asylum, a successful alcohol brand, a book and a television series

on the way, he is ready to enjoy a fresh start. We sat down recently

with Lil’ Flip for some quality time – leaving the Lucky Nites alone,

of course.

AllHipHop.com: Now you finally got this double album coming

out. You left Sony, the album got leaked. How did that get leaked, and

what were your feelings?

Lil’ Flip: With Sony it was a lot of different little things that went

on that I didn’t like. A million things from doing promo runs, I would

get to the show and see the [label] reps getting money. I know how

three grand worth of 20’s looks. The “Game Over” lawsuit was another

reason. The first album I did only got one video because they didn’t

know what to do with me. I did a remix with Kelly Rowland for a song

called “Can’t Nobody,” I had two verses and it seems like my second

verse was purposely put off beat. I heard it, [I was] like “Why am I

off beat?” I called the station and had to get that recalled.

Then I do the “Naughty Girl” remix and I’m told they’re going to do a

video for that the same day they did the “Sunshine” video, I didn’t do

that. I did the Amerie “One Thing” remix, she had one with Eve and I

did one. Basically I didn’t get to shoot videos for all of those,

because at the time I had problems with a rapper, and they shot videos

for the exact same tracks that he did with the same artists that I

worked with.

It’s a lot of different sneaky situations that will be in my book coming very soon, Life Before and After Sony.

I wanna show people the life before I even met them and what I did to

become where I’m at. A lot of times rappers let people make them be

puppets and pull them on strings [like] “Go here, go there” and they

don’t ask questions, they just go. By me being in a couple of bad

situations, you cant just amp me up to go do something without me

asking some questions.

AllHipHop.com: Now going to Asylum, do you feel that you’ve got some of that creative control back?

Lil’ Flip: I got most of it back, it’s still a few people that don’t

understand me. When I listen to music, I really critique everything I

hear. It’s just to the point where I believe in me, and not just

believing in me because I’m me. I really had a chance to study my

competitors and everybody else that are and aren’t my labelmates; their

quality of music, their hooks and production. Literally, no one has

given you an album where you can jam front to back classic material,

concepts. Not just about their grills and candy paint. Mothaf**kers

need to start listening when I tell them, because I know what fans want

to hear from them.

AllHipHop.com: You basically got your start as a freestyle guru. Do you

feel that the art of freestyling has been lost the last decade?

Lil’

Flip: Oh hell yeah, it’s been lost. I won’t say for a decade, but close

to a decade, because freestyling is when you flow off the top of your

head about what’s going on with nothing written. If it’s a freestyle,

your man in the back shouldn’t be doing your adlib. That s**t is gone,

n***as don’t got that no more. Dudes cant f**k with me, that’s right up

my alley. We used to freestyle for hours, driving from Houston to New

Orleans.

AllHipHop.com: Do you feel that people don’t understand that

southern artists like yourself have the gift of freestyle? Do you think

there’s a stereotype around that?

Lil’ Flip: I think everybody kinda got their own idea of what

they think Hip-Hop is. Hip-Hop is whatever you want it to be. I feel

like if you’re a real Hip-Hop head you should be able to freestyle,

write, be good at hooks and verses. You gotta have all the qualities

and that’s what I feel like I bring.

AllHipHop.com: Do you feel that beef has been good or bad for your career and image?

Lil’

Flip: My thing is I’ve been in beefs before that situation, and all the

beefs that I’ve been in I wasn’t in the wrong. I don’t go around

starting s**t with different people. Actually I feel like it was good

for my career, because when you come in the game you think everyone is

your friend… and when that battle was going on people that I let rap on

my album who said I was their idol and that I put them on, DJs that

said they were down with me…I kind of saw who stood on this side and

that side. I really just learned that the industry is full of bandwagon

people.

With that being said, the beef really helped me find out who was my

real friends, who really just f**ks with me because I’m in their face.

I’m glad to know, because you could get hurt surrounding yourself by

people that you think got your back. I really didn’t know a lot of

people felt certain ways until this came out. I’m saving more money now

[with] less people around me.

AllHipHop.com: I’ve heard people say that you had a better sound when

you were with your original label [Sucka Free Records] versus what you

have now. Do you feel like you sacrificed anything in your sound or

vision?

Lil’ Flip: My original music was more [of a] Texas vibe,

meaning that I rapped about more s**t than my grill, I had different

topics like the biz and “Gotta Be Me.” But at the same time, I didn’t

wanna just cater to the candy paint and all that s**t. I feel like I’ve

gotten better in every aspect of songwriting, picking who I’ma

collaborate with, topics. On the new record I got a track called

“Single Mother” – I just came up with more concepts.

AllHipHop.com: Tell us a little bit about [I Need Mine]. It’s been a long time coming now…

Lil’ Flip: When I left Sony, they leaked it. I kept my album under

wraps At my label we burn no music. You wanna listen to it ,come to the

studio. If I burn a disc, after I listen to it I break it. I kept my

album under wraps, they leaked my s**t. They leaked 19 of the 28, I

went back in the studio, picked my favorite nine and did a whole new

album. With that being said, I had to go back in the lab and get it

cracking again – I did 27 new songs.

AllHipHop.com: How did some of those collaborations come about? Was it more organic? Did the label help you?

Lil’ Flip: Nah, I knew all of these people. The only

collaboration that was hooked up by the label was the one with Collie

Buddz because he was on Sony at the time. But Lyfe, Rick Ross,

Three-6-Mafia, Nate Dogg, Z-Ro, Sqad Up, MJG, Chamillionaire, Mike

Jones – all that was kind of off of relationships.

AllHipHop.com: I read a rumor that you re-upped the beef with T.I. Is that true?

Lil’ Flip: No.

AllHipHop.com: Do you feel that there comes a time when someone becomes too old to have beef?

Lil’ Flip: Hell yeah, I been raised around older people my whole life.

My grandparents raised me, a lot of people see me and say I act like

I’m way older than I am. The type of s**t that entertains people my age

doesn’t excite me. Hell yeah, that s**t is f**kin’ played out. Nah I

aint rejuvenate s**t. I aint got s**t bad to say about that man, if

that was the case I’d be like “F**k him” and, you’d hear dis records. I

don’t know who you got that from, I sat down at a table with J Prince,

who’s my n***a. I told J I’m gonna keep my word, and I’m gonna keep my

word. I ain’t got nothing bad to say about that n***a, I ain’t mention

him in none of my songs.

AllHipHop.com: You have Lucky Nites [liquor] still going strong, you’re

writing a book. What other ventures do you have going on?

Lil’ Flip: The American Rapper

reality show. A lot of these reality shows is kind of a mockery of

Hip-Hop. With my show I’m gonna try to find a rapper, they get a two

album deal, a chain and money. I’m teaching ‘em media training. How to

handle interviews, what not to say and do. How to talk to people and

network, how to run commercial spots, how to construct a song,

attitudes. People think nowadays that if you’re the greatest rapper

then you’re going to be famous. You could be the greatest rapper, but

have a s***ty attitude, and don’t nobody wanna f**k with you. So I’m

going to 10 states, New York, Chicago, Vegas, Houston, Dallas and a few

other places. I’m gonna find the best people, then eliminate and chop

them in half. It’s gonna pretty cool.

AllHipHop.com: What network will that be on?

Lil’ Flip: I got two different people. One person got more

money and one person has more exposure. The average person would have

took the most money, so I’ll know in about four more days which one I’m

gonna go with. Actually, I gotta fly back to L.A.

AllHipHop.com: When is that gonna hit? In the fall?

Lil’ Flip: Well what I’m doing is I got a I Run Texas tour

coming first. Then after that I’m gonna do a Fly Boy tour that’s all

around the world. So when I’m doing the tour I’ll be filming also. As

of now I want it to be me and Devin, then I’m gonna get two more other

than that. Z-Ro gets out in a few months, so he might miss the first

couple weeks of it. I’m gonna get a couple of other artists on it, so

that when I’m not on stage the crowd wont be getting bored. When you

put up new groups they try to do 40 songs like “This is coming out in

two years.” [Laughs]

AllHipHop.com: Anything else you want the fans to know?

Lil’ Flip: Tell ‘em cop the album, free my n***a Z-Ro, anybody

want beats, holla at your boy. I did like six tracks on the album. You

can call 501-960-4649, call 832-888-8850. Have your money ready, don’t

call talking about “Can I talk to Flip?” and all that bulls**t. Go cop

the album, go to Myspace and Youtube, I got a new thing I’m doing

called Clover G TV. If they go to Youtube and type in Clover G TV

you’ll see the “Bust a Clip” video, the “Fly Boy” video, the “Fly Boy”

remix video with Mike Jones and “Sorry Lil’ Mama” with Z-Ro. We just

shot the “I Get Money” video, me and Jim Jones. Y’all just stay tuned,

we grindin’.

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