seems to be the mind state of rapper/producer Havoc, as he sets out to expand
his fanbase overseas with a new business partnership.The
Mobb Deep member has hooked up with New York-based software company Voxonic Inc.
to release international voicetones under Voxonic’s Voxtones division. In
addition, Voxonic will convert a soon to be named single from Havoc’s forthcoming
solo album in to various foreign languages."Working
with Voxonic will be a great opportunity for me to diversity my fan base as a
solo artist," said Havoc, who sees the potential for other artists who come
aboard. "This project will also show other artist there are a lot of different
ways to market our product and create revenue for ourselves."Voxonic
provides technology used to create voice conversion into more than 1,400 foreign
languages with 99 percent accuracy of the original speaker’s voice.Havoc’s
deal with the company was done on his behalf through his manager Norman Bell.
to artists, Voxonic president Arie Deutsch believes the partnership could open
doors for record labels wishing to better serve international music fans."Voxonic’s
technology provides artists the opportunity to grow their fan base amongst music
lovers internationally," Deutsch said. "With marketing opportunities
such as this, I am sure this will definitely help major record labels, establish
a stronger following for their artists upcoming or in markets where they never
Havoc alliance comes on the heels of Voxonic’s recent partnership with Rawkus
companies announced in January that they will use Voxonic’s software to translate
a single from rapper Naledge’s upcoming album Naledge is Power.