Chuck D.’s Slam
Jamz Records inked a deal with Music Video Distributors to drop three new DVD/CD
combinations.
The first three
DVD/CD releases to drop under the deal include “Impossebulls: Slave Education,”
the story of the world’s first virtual rap group, “7th Octave: The
Seventh Degree,” which is the vehicle for Professor Griff’s concept
“Ghetto Metal” and "No Boundaries: A Slam Jamz Compilation,"
which will showcase different styles and songs from various artists.
Chuck D. said releasing
the DVD/CD’s will allow the label to introduce new music to the world.
Part of the label’s strategy is taking advantage of existing formats and
emerging technology to distribute music.
“I started
the label in 1996,” Chuck D. told AllHipHop.com. “The major labels
don’t know what’s going on in each territory across the world, so
I decided to build a worldwide circuit on the web and now I am moving into the
DVD distribution because DVD is the revolution of the consumer based buying
of music.”
Chuck D. said the
United States is just one of the 25 countries he plans to make the label’s releases
available.
“I’m
a firm believer that most American acts don’t like to travel, especially
in these times, when everyone thinks there should be a big residual at the end
of their hard work, that’s why I have a circle of believers,” Chuck
D. said. “It’s not based on what they sell, but what they do to
establish their buzz.”
Chuck D. has championed
the use of the Internet and emerging technologies for independent labels and
artists who wish to avoid the politics of the music business.
“As things
move forward in technology and we think as a collective, that these things are
beyond us, it sets us up to be slaves and subservient to it. At the turn of
the century, I told people that there’s gonna be a lot of cats that can’t
scale that wall. And the wall is the divider between the millennium and the
century. A lot of cats are still stuck in the 90’s, in the last century.
Your education holds you to what you are going to be. Right now our collective
education what you are going to be. Right now our collective education is not
adaptable for this millennium.”
The first three
DVD’s will drop on October 5th.